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Mobile Video Will Pass Desktop In 2016

Mobile’s share of total online video streaming services is set to soar from 26% last year to 40% this year and just over 50% by the end of 2016, surpassing desktop viewing, according to a new report and forecast from Adobe Systems.  Turning to specific device categories, smartphones accounted for 14% of all online video viewing …

Cable’s ‘TV Everywhere’ Strategy Appears Strong To Take Off

It’s been six years since the cable biz first started working on “TV Everywhere”: services that let subscribers stream TV VoD content to multiple Internet devices, designed to ensure people will stay in the pay-TV fold. But only now is TVE on the cusp of becoming mainstream, according to a new study. In 2014, about 13% of pay-TV subscribers on average …

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