Do you know the number of successful online businesses is not even half of the total number that started and failed due to multiple reasons? While the reasons range from lack of industry knowledge, budgeting, over-powered competitors, challenging people management, uncontrolled external environment influence, etc, in a nutshell, everything boils down to how informed …
In exchange4media Mobile Awards, 2017 – The Maddies, Uday Sodhi, Executive Vice President and Head – Digital Business – Sony Pictures Networks India Private Limited (SPN), forecasted that the Indian OTT space will remain ad-supported for a very long time. He spoke about the challenges in the current OTT ecosystem. He quoted, ”In India, it’s …