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OTT rules 2018 Primetime Emmy nominations

Leading OTT platforms such as Netflix, Amazon Prime, and Hulu had a splendid 2017 and this year’s Emmy nomination is a testimony to that. Streaming giant Netflix has recorded 36 nominations in this year’s Emmy award while arch-rival Amazon Prime and Hulu have earned six and eleven nominations respectively. The big numbers scored by the …

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Amazon Prime Video gets a reality check as research suggests only 23% Prime Members Sign Up just for Streaming

According to reports, 23% of U.S. Amazon Prime Subscribers stated that they would definitely cancel their premium membership of the SVOD platform if it wasn’t included in their subscription. Those survey results are in line with leaked data about Amazon originals that indicates they contributed about 5 million new Prime members between 2014 and 2017 …

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India becomes the fastest growing market for Amazon Prime Video

Amazon names India as the fastest growing market for its online video streaming platform Prime Video. Amazon has acquired original Hindi content which has paid dividends. Currently, Prime Videos’ library boasts content in five regional languages. James Farrell, content head, Amazon Prime Video Asia Pacific, quoted, “We want to figure out how do we do …

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Subscribers of Sky get an access to Netflix via Sky Q

According to Sky, customers in the UK and Ireland can access Netflix in the coming year via Sky Q. However, it won’t be offered as a separate app for set-top boxes like BT and Virgin Media. The online video streaming platform content will be fully integrated into the Sky Q viewing platform and customers can …

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Abott becomes LatAm’s first OTT association

Over-the-top (OTT) service providers in Brazil have formed an association named as Abott which is first of its kind in Latin America region. Although the association currently features local audio and video content segments, online streaming giants such as Netflix, Spotify, Amazon Prime are yet to join. The association’s primary objective is to represent their …

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Number of households streaming video globally exceeds 250 million

According to reports, the number of households worldwide paying for streaming video now exceeds 250 million. The report also suggests that the number will reach about 300 million by the end of 2018 and more than 450 million by 2022, all thanks to the growing popularity of online video platforms such as Netflix, Amazon Prime, …

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Live Streaming Services, Net Neutrality & What It Means For Your Customers

While you read this piece of article and want to know the latest update about Net Neutrality, just for your information, 100 million people are binge-watching online videos at this moment, either by subscribing to OTT providers like Netflix, Amazon Prime etc. or live streaming their favorite sports or events on their smartphones. Now, just …

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Broadcasting in 2018: Market, Monetization, and More

The rise of OTT players, development of various online video streaming platforms, faster connectivity, and rapidly changing consumer preferences are driving exponential growth for the broadcasting industry. Given the changing media consumption patterns, it goes without saying that capturing and engaging the audience matters the most, and OTT providers are leaving no stone unturned for …

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Global OTT viewers prefer one access point for video streaming

If reports are to believed, global viewers, prefer one single access point instead of juggling among online video streaming platforms such as Netflix, Amazon Prime, Hulu, etc. The study also claims that 39% would prefer to have pay TV or free over-the-air viewing only, 24% would prefer pay TV and one SVOD service of choice, …

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Sky bets on plug-in stick to take on Netflix and Amazon Prime

Amidst the intense war among OTT providers, Sky has launched a low-cost plug-in stick which will provide viewers an access to its content on any TV set. This is largely in order to counter the growing influence of Netflix and Amazon Prime in OTT industry. Sky has come up with a smart stick for its …

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