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AVOD - Latest updates on AVOD

Ad-supported streaming services grow as video streaming expands 14 April 2020

  As people are spending most of their time in video streaming amid COVID-19 lockdown, demand for new video streaming services are at a record high. According to research, 20% of consumers have signed up for new paid video streaming … Continue reading

Thoughtsday Leadership: How to Price your Audio/Video Content 26 March 2020

  WELCOME TO THOUGHTSDAY LEADERSHIP Welcome aboard to Muvi’s Thoughtsday Leadership knowledge session! Just to let you know, Thoughtsday Leadership is a monthly affair taking place on the last Thursday of every month where we share enlightening blogs coming straight … Continue reading

Inserting Dynamic Ads into Downloadable Videos – Offline Video Advertising Simplified 27 September 2019

  The Future of AVOD – Offline Video Advertising is here. Video service providers who are dependent on the advertising monetization model, this blog is specially curated for you.   According to a recent survey report, around 59% of users … Continue reading

70% of Hulu users prefer ad-supported subscription plan 31 May 2019

Hulu, the leading American subscription VoD platform, has a majority of subscribers on its $5.99 monthly ad-supported plan. According to survey reports, almost 70% of users prefer watching advertisements on Hulu. Apart from the ad-supported subscription plan, Hulu also offers … Continue reading

Cinedigm Launches Video Streaming Service For Comedy Dynamics 13 March 2019

Cindedigm in a partnership with Comedy Dynamic launches a video streaming service for the digital distribution of comedy content. With the network platform, Comedy Dynamics will be able to launch both ad-supported VoD and SVoD services across multiple devices. Both … Continue reading

Cinedigm makes Remarkable Moves in the OTT Industry with its extensive User Base 01 February 2019

The OTT service of home entertainment distributor Cinedigm has clocked around 2.4 million AVoD users and 102,000 SVoD users. This Los Angeles-based video streaming service provides viewers with 12,000 hours of continuous entertainment on channels such as Dove, CONtv, CombatGo … Continue reading

OTT Industry Trends to Look Out in 2019 29 January 2019

  2018 packed itself up with some fascinating moves. Steered by original content, the OTT industry witnessed some cool rivalry among video streaming platforms, not-so-cool business acquisitions by bigger players, promising growth in subscription numbers and the emergence of regional … Continue reading

Deezer Bets on Programmatic Ads to Boost Free Tier Revenues 06 December 2018

Deezer has partnered with Triton Digital to monetize its free ad-supported tier with programmatic audio advertising. Triton is one of the biggest providers of audio advertising in the industry. Deezer says the new partnership will improve advertising efficiency and bring … Continue reading

Indian OTT sector to clock US$5BN mark by 2023 29 November 2018

According to a report from the Boston Consulting Group (BCG), Indian over-the-top (OTT) market will reach US$5 billion by 2023, up from $0.5 billion in 2018, with monetization models such as Subscription Video-on-Demand (SVOD), Advertising Video-on-Demand (AVOD), and Transactional Video-on-Demand … Continue reading

Video On Demand Revenue Models : What’s the best for your business? 20 March 2018

People don’t like paying for watching entertainment videos, admit it! They would rather want it all to come free. According to researches, viewers believe that entertainment is a basic thing and it should come at no cost. But hey, bottled … Continue reading