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Beyond The Buzz- Latest Insights From Muvi

Launch a Ad-Supported Video on Demand (AVOD) platform like YouTube instantly using Muvi! Take control of your own ads, integrate with multiple Ad Networks and sell & upload your own Video Ads and much more when you move your videos to Muvi under your own Brand to run your own AVOD based Video Streaming Platform! Start 14-days Free Trial with Muvi today.

AVOD - Latest updates on AVOD

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Amazon to roll out new AVOD service

Amazon Prime is reportedly considering to roll out a new video service that would be completely free and will be backed by an Ad-supported revenue model.  The service will be outside of the Prime Video umbrella and subscribers will be able to access both the libraries in two different apps. Amazon is reportedly in talks …

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Ad expenses in AVOD to double by 2022 – Report Buyer

According to UK based market research company – Report Buyer’s recent AVOD forecast, advertising expenditure in OTT content, otherwise called as Advertisement Video On Demand (AVOD) will double between 2017 and 2022. The Global AVOD Forecasts Report accounting for data from 138 countries, claims that total Ad expenses will reach $ 29 billion by 2022. …

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Pay TV providers adopting new ways to meet increasing OTT demand

According to a survey conducted by Amdocs, a global software a, d services provider, Pay TV providers are responding to market trends by adopting new ways to expand their offerings. The survey reveals that 82 % of Pay TV providers recognize that consumers are increasingly expressing a preference for on-demand content in a rapid shift …

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Over the next five years, OTT TV and film revs to reach $83bn

According to a study from Digital TV Research, online TV episode and movie revenues for the leading 138 countries are going to hit $83 billion in 2022, which is more than twice of the $37 billion recorded in 2016. The new Global OTT TV & Video Forecasts report also suggests that Over the Top (OTT) …

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10 tips for a successful Video Subscription Business

With the explosive growth of Over the Top (OTT) meaning video delivery over the internet, it is headed towards overtaking traditional linear TV. Increasingly, businesses and individuals are hopping on to the OTT bandwagon. Let’s say you own rights to a collection of songs from different genres or may be a huge library of movies, …

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Mobile Video Streaming set to rule TV in the Future

We are witnessing the transition of the TV viewing experience from simply watching traditional cable or satellite TV from your couch to streaming on-demand videos on different apps, devices and websites. Video has been unshackled from the family room to the train stations, coffee shops, malls, departmental stores etc. People are literally streaming videos from …

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OTT devices and services market expected to reach $165.13 billion by 2025

As per a new report by Grand View Research, Inc, the global (over-the-top) OTT services market is estimated to reach upto US $165.13 billion by 2025. The increasing penetration of mobile devices including smartphones and tablets and technological advancements in consumer electronics devices like smart TVs are factors that are expected to propel the OTT …

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TTV to launch AI powered OTT service and app

Taiwan Television Enterprise (TTV) is collaborating with 8sian Media’s NEXT.TV for offering a first of its kind AI-enabled online video service and app which will be offered for free to users for a more engaging and interactive experience. 8sian which is a global provider of cloud-based video platform and advertising solutions and is one of …

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Demand for long and short-form content drives VOD growth to $77bn by 2024

According to Ameri Research, superb demand for programming in various forms and lengths is going to be a big contributor driving video-on-demand (VOD) market growth making the market worth to be $77.7 billion over the next seven years. Worldwide media consumption occurring in digital formats has had a snowballing effect on the number of digital …

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Infographic: Key components to launch your OTT platform.

It’s amazing to see how technological improvements has helped shape the new digital era, from the early days of exchanging messages to where we now do “Live Video” instantly and easily within a matter of seconds! Content owners’ perspectives have also changed long way from hosting their videos on platforms like YouTube to now building, managing …

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