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Beyond The Buzz- Latest Insights From Muvi

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AVOD - Latest updates on AVOD

Demand for long and short-form content drives VOD growth to $77bn by 2024 26 May 2017

According to Ameri Research, superb demand for programming in various forms and lengths is going to be a big contributor driving video-on-demand (VOD) market growth making the market worth to be $77.7 billion over the next seven years. Worldwide media consumption occurring in digital formats has had a snowballing effect on the number of digital …

Infographic: Key components to launch your OTT platform. 18 May 2017

It’s amazing to see how technological improvements has helped shape the new digital era, from the early days of exchanging messages to where we now do “Live Video” instantly and easily within a matter of seconds! Content owners’ perspectives have also changed long way from hosting their videos on platforms like YouTube to now building, managing …

VOD included in Pluto TV’s OTT Mix 18 May 2017

Pluto TV is adding on to its linear-style OTT offering a free ad-based VOD service which will include movies and TV shows from partners like Lionsgate, MGM and Warner Bros. This will bring it to closer competition with on-demand services like Crackle, TubiTV and Vudu. The catalog will initially include titles such as MGM’s Silence …

$20 million raised by Tubi TV as fresh funds 10 May 2017

Tubi TV, a multi-platform AVOD service has announced that they have raised $20 million as funds from Jump Capital along with the help of their existing investor partners Foundation Capital, who were responsible for Tubi TV’s Series A round. This new round of funding will be used as a measure to expand its “premium” OTT …

Muvi’s Monetization Guide (Part: 1) – Subscriptions (SVOD) 18 April 2017

Welcome to Muvi’s Multi-part series on How to use Muvi’s monetization modules to optimise your OTT Platform. In this 4 part series, we explore how to use and configure Muvi’s monetization modules to optimise your OTT platform for maximum revenue realisation from your visitors. We explore things like setup and use cases of each of …

A look into Africa’s OTT Market – Today & Tomorrow 22 March 2017

So, we have discussed about the OTT landscapes, scenarios and the growth prospects of Latin America, Asia and Western European regions in our previous articles. If you haven’t already read through these, please go and read to get an insight into each of these emerging markets. Last year we had discussed the different trends in …

7 Tips to Increase your OTT Subscribers !! 13 January 2017

No doubt, subscription services attract the most traction for video platforms. Look at Amazon, Netflix, Spotify of your time, where these services started and where are they heading today, adding millions of subscribers with each passing milestone. It definitely takes tremendous amount of hard work and consistency to reach where these giants have reached today; …

SVOD Vs AVOD – What’s Better for Your business?? 18 November 2016

Consumer demand for over-the-top (OTT) video is on all-time high, and Broadcasters and content owners are in a thrust to capitalize on this insatiable demand for anytime, anywhere video content. While there is a huge potential in OTT landscape, so are the challenges. As new companies enter the OTT space, the first challenge they are …

What revenue model suits your business? 11 November 2016

How and what to choose as your OTT business revenue strategy also depends on the understanding of your audience’s preferences. Considered carefully, the revenue model can be a very powerful tool defining the shape of your business’s success. A handbook to guide to help you choose the right revenue model for business.

Italy’s video advertising market to grow by 30% in 2016 28 October 2016

According to figures published by Interactive Advertising Bureau Italia, the OTT and VOD video advertising market in Italy is expected to grow above 30% by the end of this year, representing one fourth of the total online advertising. This compares to the 2015, when the OTT video advertising market was worth up by 25% from …

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