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OTT Consumers’ Patience, Loyalty Tightly Tied to Viewing Experience, Conviva Report Finds

Conviva, the leader in Over the Top (OTT) video experience optimization for the world’s top media companies, today released the findings of its inaugural report, which found that stream interruptions, inadequate picture fidelity and other poor streaming experience issues prompt nearly three-quarters of all OTT video viewers to give up in the first four minutes …

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