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Why you should start selling your videos online right away!!

Cable TV has been the most preferred way to get quality television content for decades now. However, there has been a shift from traditional viewership towards streaming services. Viewers have realized that despite its tasteful content, cable TV subscription is turning out to be heavy on their wallets. With the rise of streaming services, one …

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Cord cutters, cord-nevers trends

Cord-nevers are those who have never paid for a traditional TV connection. Cord-cutters are those who have had a standard TV subscription at some point but who no longer have one currently. According to a study from GfK MRI Cord Evolution, both cord cutters and cord nevers watch shows on Netflix, all 10 of the …

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Cord cutting – History, Current Scenario and What to expect in the future

Cutting the cord or canceling your cable or satellite TV service in favor of a streaming service seems to be the trending topic these days. Cord-cutting is an actual phenomenon. It implies dumping a traditional TV subscription or cable service to switch over to a streaming service to consume your content or watch TV programs …

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Streaming TV apps and skinny bundles – latest data

According to comScore an increasing number of households that are outside of the U.S are streaming TV and entertainment content on an average of 49 hours each month. Half of Americans have resorted to cord-cutting and many are including OTT apps such as Netflix, Hulu or YouTube with traditional cable TV. About 54% of all …

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Cord-Cutting Trend A Boon For The Likes Of Apple & Akamai

  The percentage of U.S. online households that don’t pay for cable or satellite TV service rose to 18.3% in the third quarter from 14.1% a year ago and 10.9% two years ago, according to the latest survey by Robert W. Baird & Co. The Baird study is further evidence of cord-cutters and cord-nevers. Cord-cutters …

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HBO’s OTT Goal: Distribution Everywhere

  HBO pulled the trigger on HBO Now, its new standalone OTT platform, for a fairly straightforward reason. “It was done to grow,” Michael Lombardo, HBO’s president of programming, said during an interview with Mark Robichaux, editorial director of Broadcasting & Cable and Multichannel News.   Lombardo said the stand-alone offering, currently offered by Apple …

OTT dam is giving away

The dam is breaking, as television companies begin to pour money into new “over the top” video streaming services. The services ostensibly target “cord cutters” and “cord nevers,” but simultaneously serve as a hedge against the traditional television bundle, which, as 21st Century Fox C.O.O. said late last year, is “fraying at the edge.” Read …

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