As per the 2017 Nielsen Total Audience Report, millennials who were at the beginning stages of their careers were found to have the lowest household incomes and were more likely to live in urban areas on rent hence were more likely to have access to multimedia devices like Apple TV and Chromecast and Subscription Video-on-demand …
Growth in internet and broadband penetration and the ease of availability of various OTT and VOD services, have given a typical viewer more option today than ever before. According to Bewkes, the classic film streaming service FilmStruck that launched last fall is a great example of how the Company is making its way into the …