Hulu - Latest updates on Hulu
SVOD services have reached a 50% penetration rate in American TV households 22 July 2016
A quarterly study of audience viewing habits by The Nielsen Company said that for the first time on-demand subscription services have reached a 50% penetration rate in American TV households. According to Nielsen’s Total Audience Report Q1 2016, the use … Continue reading
80% video streaming users have one SVOD plus Pay TV 18 May 2016
According to a research by CSG Systems International, 80% of video streaming users have a subscription to at the least one video streaming service plus Pay TV from cable, satellite or IPTV provider. Around 79% of them view video streaming … Continue reading
After Hulu, YouTube expected to come up with Live TV 05 May 2016
As cord cutting is progressing, live TV streaming on the internet is the logical evolution from it. According to a report on Bloomberg, YouTube could launch a new Live TV streaming service called Unplugged. It is expected that YouTube will … Continue reading
OTT video services most preferred, but cable most used 14 April 2016
OTT video services are highest on demand among all TV-viewing options in the US. From the 1236 US TV viewers surveyed, around 50% have expressed interest in cord cutting. Netflix and Hulu have received a high favorability rating of 52%. … Continue reading
Can cord-cutting and traditional TV co-exist? 30 March 2016
Cord cutting is a buzz word today. With numerous reports of varied region showing mixed results about it, the question arises – is cord cutting real? Short answer – Yes, but read on. Cord-cutting was seen as a phantom by … Continue reading
The Future is Streaming; the future is Smart Connected Devices 02 March 2016
Did you know, 35% viewers preferred streaming the Super Bowl 50 on connected devices last month? With video on demand (VOD) services taking the front seat, connected and mobile devices are set to rule the entertainment industry. Connected TVs in … Continue reading
YouTube’s original video series are finally here. 11 February 2016
YouTube has geared up to compete with Netflix, Hulu and other major video streaming services with its new premium offering – YouTube Red. It is a subscription based service that costs 9.9 USD a month and has no ads. It … Continue reading
Hulu’s Plans Will Create Massive Ripples In The Industry 19 October 2015
Recently, Hulu came up an ad-free subscription model a $11.99, $4 more added on top of its basic subscription. For an average customer, that’s like a 50% hike but would they care? NO. The ones who don’t like ads … Continue reading
NBC Wants To Cut Hulu & Netflix Some Competition With New Comedy Streaming Service 16 October 2015
That was enough of waiting to bask in the sunshine after Hulu and Netflix took a break from their suntanning. NBC has no intention of running up for consolations and its new comedy only video streaming service is the first … Continue reading
TV Network Brands Still Matter in the World of Online Video, Says Hulu 12 October 2015
“Everything is merging together,” said Tim Connolly, senior vice president and head of distribution and partnerships for Hulu. Connolly spoke today at the New York Media Festival on the future of television. Online video streaming platforms used to be disparaged … Continue reading
