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Netflix content library worth $12 billion 25 July 2017
Despite talks about how quickly Netflix is burning through cash, the top ranked SVOD provider is seeing tremendous growth in the value of its content library. As per Morgan Stanley estimates, Netflix’s program library was worth $12 billion at the … Continue reading
Number of U.S TV Homes with multiple SVODs continues to grow 21 July 2017
A continued growth has been seen in Multiple subscription video-on-demand (SVOD) services in U.S TV homes. According to a recent study, 38% of TV homes subscribe to 2 or more major subscription VOD services like Netflix, Amazon and Hulu. Those … Continue reading
US broadband households subscribing to Netflix, Amazon and Hulu on the rise 14 July 2017
Subscription video-on-demand (SVOD) services are rapidly growing in the US according to Parks Associates that reveals that 59% of US broadband households subscribe to Netflix, Amazon or Hulu. According to the analyst’s OTT Video Market Tracker, only 6% of US … Continue reading
5 benefits of Video on Demand over Traditional TV 11 July 2017
Are you old enough to recall those days when you had to adjust your schedule around your favorite TV programs and movies? Or those times when you had to rent out a movie VCR from the local video store and … Continue reading
Cord Cutters lean towards Netflix 07 July 2017
As reported by ComScore in April, the most popular streaming platform among cord cutters is Netflix with 75% of over-the-top enabled households subscribing to the SVOD service. As per the new data from ComScore, although Netflix is still the king … Continue reading
Cord cutting – History, Current Scenario and What to expect in the future 04 July 2017
Cutting the cord or canceling your cable or satellite TV service in favor of a streaming service seems to be the trending topic these days. Cord-cutting is an actual phenomenon. It implies dumping a traditional TV subscription or cable service … Continue reading
Streaming TV apps and skinny bundles – latest data 27 June 2017
According to comScore an increasing number of households that are outside of the U.S are streaming TV and entertainment content on an average of 49 hours each month. Half of Americans have resorted to cord-cutting and many are including OTT … Continue reading
More than 2M subscribers for Sling TV – comScore 27 June 2017
Sling TV which controls the major chunk of subscribers and can currently boast of more than 2 million users According to ComScore, Sling TV, AT&T’s DirecTV Now and Sony’s PlayStation Vue have about 3.1 million users amongst them. DirecTV currently … Continue reading
Streaming series captures a share of traditional television 22 June 2017
Web-based TV channels (streaming) represented 9% of their tracked episodes from June 2016 to June 2017, a rise of 5% for the 2015-2016 season. Data from online TV guide TVmaze, suggests that Netflix consists of the highest number of viewers … Continue reading
Factors contributing to OTT Success 20 June 2017
Future success of over-the-top video services can be attributed to right pricing, relevant content and apt user interface according to a panel of experts at the Next TV Summit. Hulu and YouTube recently made an entry into the OTT Live … Continue reading
