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VOD Viewership in Ireland Continues to Increase 21 July 2016

Viewership of video on demand (VOD) on connected devices continues to surge in Ireland with 3 in 4 Irish adults, aged 16+, saying they have viewed VOD over the last six months, according to new research from IAB Ireland and Nielsen. The research, entitled The Power of VOD 3, was launched at the recent IAB …

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