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Limelight eager to get its share of traffic in multi-CDN market

Various CDN providers are used by OTT Platform providers as a way to improve global latency and service up-time. Video providers will allocate certain amounts of traffic to each CDN player in a multi-CDN approach. Rest of the traffic will be based on real-time performance which means the best performing CDN gets more traffic compared …

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Buffering Is the Biggest Frustration for Video Streamers

According to a new study by Limelight, if an online video buffers more than three times, 78% of the audience clicks away. Since there is a problem serving regular video, Virtual reality and 4K will have to wait some more. The other problem online streamers reported to have is poor quality of video, then the lack …

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Limelight says OTT services are surging in popularity

According to its latest State of Online Video report, 38.4 percent of those surveyed subscribe to 1 service, 18.8 percent subscribe to 2, and over 10 percent subscribe to 3 or more. Only 31.2 percent don’t have any OTT subscriptions. Compare those numbers to the May 2015, when 36.9 percent subscribed to 1 service, 14.0 …

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