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Live video streaming not as preferred as VOD 12 December 2017

A study by Market Strategies International reveals that only 11% of all streamers pay for live-streaming TV platforms. This indicates that consumers seem more comfortable to opt for video-on-demand (VOD) streaming, but not so much for live video-streaming platforms. Research shows that except sports and news, live content is currently not in very high demand. …

HTTP Live Streaming (HLS) and its relevance in the OTT industry 06 December 2017

There have been times when uploading a video and streaming them online, is a tedious job. It used to be the case a few years earlier, and scarcely even today due to lack of high-speed data coverage. In such scenario, consumers have gone gung-ho over live streaming content, and many players have turned to offering …

Formula1 to launch OTT service for live online coverage 24 October 2017

Formula1 just revealed plans to launch an OTT service to cover the 2018 edition of Grand Prix. The new management of F1, Liberty Media seems keen to exploit digital opportunities, with a live streaming service from races set to be rolled out for the start of next season. Sean Bratches, the commercial chief of F1 …

Harvard Business School Adopts Live Streaming For Lessons 25 August 2015

  When Harvard Business School launched the online education program HBX last year, the idea was to reach undergraduates who might want a basic grounding in business principles by learning fundamentals like financial accounting, business analytics, and economics. But there was a catch. Initially, the courses weren’t live, meaning they lacked a core component of …

TV Networks Pay Up Big For Sport But Internet Threatens 19 August 2015

All the talk may be about billion dollar deals for the free-to-air networks to broadcast the AFL and NRL, but the digital future is already taking shape and, with it, a threat to the networks’ supremacy. One recent threat comes from the clubs themselves, which are seeking to capitalize on the interest and loyalty of …

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