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Amazon Ready to Launch a Free Music Streaming Service by the End of April

According to insider sources, e-Commerce giant – Amazon may launch its free ad-supported music streaming service before the end of this April. The service would be made available only on company’s Echo devices through Alexa and is supposed to offer a limited catalog of tunes of major music labels. Currently, Amazon has two music streaming …

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Spotify Introduces New Conversion Metrics to Measure Ad Performance

Spotify, the music streaming giant with more than 207 million subscribers worldwide, launches a new analytic tool for music marketers to track the performance of ad campaigns. The tool is supposed to help artists understand the streaming conversion metrics minutely, and manage future promotions accordingly. The metrics will mainly determine the behavior and actions of …

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Apple Music Overtakes Spotify in terms of Paid US Subscribers

Finally, Apple Music records more number of paying subscribers than Spotify in the US. As per the reports, Apple Music counted almost 28 million paying subscribers in February, while Spotify just crossed the 26 million mark. Spotify, a free ad-supported music streaming tier, has more than 207 million active users worldwide, out of which 96 …

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Google Introduces Student Plans for YouTube Music & YouTube Premium in Canada

In an effort to boost the user numbers, specifically students, Google introduces new student plans for YouTube Music & YouTube Premium subscriptions in Canada. YouTube Music for students is now priced at £4.99/month compared to the standard £9.99 plan. And YouTube Premium’s pricing is also reduced to £6.99 from £11.99 per month. This move comes …

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Spotify Introduces New Subscription Model – Premium Duo

In an effort to increase the subscriber base, Spotify announces a new subscription model – Premium Duo for two individuals. This plan is supposed to benefit users, who share the same space under one roof and willing to share their music with each other. By subscribing to Premium Duo plan at a discounted price of …

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XITE Launches its Ultimate Music Video Streaming App in the US

XITE, the international music video channel, launches its all-new music video streaming app in the US for Apple TV, Amazon Fire TV, Comcast X1 Infinity, and soon for Roku TV. However, its availability on tablets and mobile devices is expected around the second quarter of 2019. With enormous opportunities in the music-video streaming industry, XITE …

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Amazon Finally Incorporates Apple Music Streaming on Fire TV Boxes & Sticks

According to CNBC, Apple Music is now available to stream on Amazon Fire TV in the US. Fire TV owners can play songs from the Apple Music service using Amazon’s digital assistance – Alexa. Back in December, Amazon featured Apple Music streaming on its Echo speakers using the Alexa voice assistant. With Apple Music being …

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Get Hulu for Free with Spotify Premium

Spotify announces the addition of Hulu in its premium subscription package, at no extra cost. However, Spotify’s premium plan, priced at $9.99 per month, has not managed to make Hulu free of commercials. The combo offer is valid for a limited period on a first-come, first-serve basis. Once the offer is taken, subscribers can enjoy …

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Spotify Acquires Gimlet Media for $230 Million

Spotify, the Swedish music streaming giant, expands its podcasting portfolio with the recent acquisition of Gimlet Media for $230 Million. Gimlet Media is a popular NYC-based Producer, known for its dramatic and thriller contents. As the podcasting industry is rapidly growing, Spotify’s investment in podcasting contents may lead to a consumer-friendly subscription-based business model. Also, …

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Latin Music Video Streaming experienced a hike of 37% in 2018

Latin music videos have acquired 18.4% market of the total video streaming industry, according to recent reports. 2018 went really well for Latin music streaming. Only in the US, there were 69.8 billion video and audio streams which are a 37% hike from the count of 2017. In audio, there were 25.3 billion streams in …

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