SVOD platform Marquee.TV is all set to launch in UK, US and Canada. In partnership with global arts organisations, online streaming platform Marquee.TV will offer on-demand content from productions of contemporary and classic works international broadcasters and independent producers. Simon … Continue reading
In an interesting development, Roku has introduced OTT ad marketplace in the US, by virtue of which publishers can use audience marketplace to sell targeted audiences to advertisers. Using Roku’s first-party data and proprietary ad technology publishers can now advertise … Continue reading
ProSiebenSat.1 Media has collaborated with Discovery Inc to build a German TV streaming platform. Aimed to challenge streaming giants such as Amazon Prime, Netflix and YouTube, the partnership will give viewers access to ProSieben’s Maxdome video-on-demand offering and Discovery’s Eurosport … Continue reading
Mumbai-based integrated media content house Shemaroo Entertainment Ltd is planning to launch its own online video streaming app. The entertainment platform holds the rights to more than 3,500 movies. Hiren Gada, CEO, Shemaroo was quoted, “Given the opportunities that exist … Continue reading
Streaming giant Netflix ’s stock rises by another 85% so far in 2018 affirming the expected domination in the OTT market, a number which is only to grow further as reports said. The popularity of the online video platform … Continue reading
The frenzy behind the live streaming content is not a news anymore. According to reports, streaming video accounts for over two-thirds of all internet traffic and is expected to jump to 82% by 2020. OTT players are constantly evolving their … Continue reading
Lotte Cinema, the leading multiplex unit of South Korea will be embarking on its OTT journey to avoid the potential stagnancy in the number of cinemagoers. The company is planning to create a growth engine after witnessing a decrease in … Continue reading
Rambler Group, under the terms of the “cash-strapped deal”, has taken over Era Capital owned Russian OTT platform Okko. According to reports, the previous owners of Okko will receive a minority stake in Rambler Group who are into cinema chains … Continue reading
Sky Show service, the online OTT platform of Sky Deutschland has debuted in Switzerland. The new video streaming platform has a pretty beefed up content library that boasts 2000 episodes of TV series, 1000 animated episodes and 500 cinema and … Continue reading
The rise of OTT players, development of various online video streaming platforms, faster connectivity, and rapidly changing consumer preferences are driving exponential growth for the broadcasting industry. Given the changing media consumption patterns, it goes without saying that capturing and engaging … Continue reading