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Muvi Studio’s Marketing Head Viraj Mehta reflects on issues plaguing net neutrality in India 30 April 2015

Share a picture you took in the restaurant last night? WhatsApp! Had a video chat with your friend or relative in the United States? Skype! How much did you pay for while using these two apps for sharing some priceless moments? Only the bandwidth consumed by your smart phone! Now imagine if your operator charged …

Muvi’s Founder Anshuman Das Talks About The Growth Of Internet and Smartphones Driving The Growth of VOD In India 30 April 2015

Getting candid about the possibilities of VOD expanding more in the entertainment industry, Muvi’s Founder Anshuman Das talked about how the internet & smartphone numbers could boost VOD and video streaming in India. Here’s what he writes, “Consumers around the world are rapidly embracing over-the top Video on Demand services on the Internet—to satisfy their …

Trailing Netflix and Amazon, Hulu Looks for First Original Hit 30 April 2015

After seven years online and two turns on the auction block, Hulu is looking for its first original hit. The VOD service, owned by 21st Century Fox Inc., Walt Disney Co. and Comcast Corp., offers an array of popular shows that first aired somewhere else. In the past year, it has gobbled up online rights to …

NewFronts 2015 Preview: Digital Players Push Superiority to TV 28 April 2015

At this year’s Digital Content NewFronts, expect to hear a recurring theme from Internet media firms: We’re a better ad buy than TV, especially for targeting younger audiences. The lineup includes Google’s YouTube, Hulu, Disney’s Maker Studios, Yahoo, AOL, Vice Media, Machinima, Defy Media, Endemol Beyond and BuzzFeed. In addition to those digital-first players, traditional …

‘Daredevil’ gets a second season on Netflix 23 April 2015

The Man without Fear — aka Daredevil — will be protecting Hell’s Kitchen in New York City for another season now that VOD service Netflix has renewed Marvel’s popular, gritty superhero series. Matt Murdock (Charlie Cox) may be a lawyer during the day, but by nightfall he dons a mask as Daredevil and patrol the …

SVOD and Pay TV all set to boom 23 April 2015

Streaming services and pay TV platforms are set to grow exponentially in the next few years while free-to-air broadcasters continue to lose viewers, albeit at a modest rate. Video on demand service Netflix is predicted to hit 3 million subscribers if it achieves a similar market penetration- 36%- as it has in the US. And …

Why Apple should buy Netflix 22 April 2015

Netflix’s rapid subscriber growth could make it a formidable competitor to iTunes, and an attractive acquisition candidate for Apple. Video on demand service provider Netflix recently reported record subscriber growth of 2.3 million in the U.S. and 2.6 million internationally for the first quarter. The company now boasts 62 million subscribers worldwide. In response to the …

Online video streaming and the future of traditional television 21 April 2015

The way we watch television has changed dramatically in just the past decade or so. The days of sitting through commercials, waiting a week or two between episodes of your favorite shows and upgrading to a more expensive cable package just because it has one channel you like in it are mostly behind us. Online …

Netflix Now Decides What TV Is Good For You: Here’s How It Rates 09 April 2015

Online Video on Demand service Netflix is now making recommendations to its subscribers, but it’s not about which television program, movie or content series to watch. It’s actually slapping its approval on TV sets, smart televisions to be specific, that it believes are worthy of a consumers’ investment. The “Netflix Recommended TV” program already has …

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