OTT platforms have made entertainment, sports, and education available to the users on-demand. The popularity of streaming media has eliminated the need of any middle man such as the traditional cable TV network. Muvi allows content owners to launch white-labeled Video and/or Audio streaming service – both on-demand and live. And following the recent pricing update of Muvi Free, creators can go live in a simple click at zero cost.

OTT Platforms - Latest updates on OTT Platforms

DVR – the key for next generation OTT TV is in the clouds 08 July 2015

  With the growth of OTT TV platforms, multiple screen viewing and cord cutting catching on in the U.S., it is unsurprising that what matters in the world of video, TV and advertisers is converging.  For instance, in a recent … Continue reading

How To Stop A Binge: Study Shows Viewing Pitfalls 08 July 2015

Binge viewing, it would seem, is a precarious pleasure – with 42% of viewers ready to abandon a series after just one negative experience, and more than half of this number neutral-to-unlikely to return. The figures come courtesy of a … Continue reading

UK television advertising booms despite digital rise 08 July 2015

  If television is dying, British advertisers have yet to hear the message. Spending on TV advertising in the UK will surge 9 per cent this year to £4.2bn, according to forecasts by GroupM, WPP’s media investment division. The figures … Continue reading

Hulu’s Living Room Viewing On The Rise As PC Viewing Declines 07 July 2015

  While the rise of standalone streaming services has been fueled, in part, by increased connection speeds combined with the ubiquity of smart mobile devices, video consumption is still often taking place in the living room. And in the case … Continue reading

ISPs Will Raise Rates to Try & Hurt Internet Video 07 July 2015

  Dish Network’s Sling TV has taken the fight to traditional cable operators with its new, $20 a month “skinny bundle” of broadband television. But according to Sling TV CEO Roger Lynch, the company is very concerned that as traditional … Continue reading

OTT drives new home broadband technologies 06 July 2015

  The burgeoning interest in on-demand streaming video, driven by OTT video services offerings such as Netflix and Amazon Prime Instant Video, is putting an enormous strain on in-home networks, which are struggling to cope with the growing demands on bandwidth. … Continue reading

Growing OTT Demand is Driving the Need for Robust In-Home Backbone Networks 03 July 2015

  The burgeoning interest in on-demand streaming video, driven by new OTT service offerings such as Netflix and Amazon Prime Instant Video, together with the rapid proliferation of Internet-enabled devices, is one of the major market trends of the moment. … Continue reading

The opposite of OTT? Event cinema revenue to hit $1bn 02 July 2015

  IHS forecasts that ‘event cinema’ revenues globally will hit $1 billion by 2019. Event Cinema is defined as non-theatrical programming in cinemas enabled by the transition to digital projection technology, and covers everything from operas to eSports, theatre to secret cinema: … Continue reading

Microsoft-AOL Deal Affirms Verizon’s Interest In Cross-Platform Media 01 July 2015

  While AOL’s absorption of Microsoft’s display, search and video ads business is indicative of Verizon’s digital media interests, industry insiders aren’t quite convinced the flagship publications it inherited through the AOL acquisition will stick around for the long haul. … Continue reading

TV viewers’ tastes change, OTT wins favor 01 July 2015

  An eMarketer survey in six large cities in 2014 showed that the average time spent on watching TV decreased from 140 minutes in 2008 to 124 minutes daily in 2012. Meanwhile, the time spent on online connections increased from … Continue reading