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China drives APAC OTT growth

According to reports, OTT revenue will grow at an 18% CAGR across the Asia Pacific between 2018 and 2023. The revenue includes net Ad spends and subscription fees. In the APAC region, China accounts for more than 60% of online video revenue of APAC region and is also set to grow by more than 75% …

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Russian OTT industry witnesses steady growth

Russian OTT industry soars as country’s leading OTT provider, Okko, got its revenues doubled up in 2017. Also, the major competitor, Megogo has also increased its subscriber base by 1.65 times. According to a report, Okko’s last year revenue clocked R1.4 billion with unique paying users per month was 65% higher than in 2016. Okko …

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Top features to look for in an Audio Streaming platform

Let’s say you have a large collection of on-demand audio content but aren’t sure about how to sell it. You learnt of audio streaming services but didn’t know how to launch one. If you thought of building your own platform, did you begin and backtrack right after? Was it the enormity of the entire process …

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Offline Viewing – Should your OTT Platform offer it?

Cord cutting is quite the trend these days with the number of streaming services growing significantly each year. Gone are the days when watching movies and television from the comfort of a couch via satellite or cable TV was the norm. The trend is changing towards mobile viewing via video streaming which has fundamentally become …

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23% Choose an OTT Provider based on Content Search Experience

According to a recent Census-wide study, consumers spend an average of 16 minutes searching for content on an OTT platform and when they don’t find anything, majority of them look elsewhere. Based on the study, having multiple options, half of them change the channel, 19 percent would change providers and 38 percent would switch off completely. …

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