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Top 5 reasons to go with a SaaS service instead of building your own OTT platform

Thinking of starting your own streaming service or are you an organization that’s looking to expand into the realm of OTT Streaming Service? I am sure you would have thought about various things that go together to make an OTT service, like content, revenue models, marketing and also technology and one of the most common …

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Netflix, YouTube & Facebook are to be called on for registering OTT services in Thailand

Over-the-top (OTT) video streaming services namely: Netflix, YouTube and Facebook need to register their over-the-top (OTT) streaming services with Thailand’s national communications regulator by 22 July failing which they could face potential advertising bans. About 24 digital terrestrial TV channels and 11 OTT operators have already complied with the registration request of National Broadcasting and …

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Viewer loyalty impacted by video streaming quality

The quality of video resolution and playback affects viewer’s involvement with and loyalty to OTT video streaming services according to a new research from Akamai Technologies. These findings emphasize how important it is to offer consistent, high-quality video for any OTT business model. Sensum, which is a third-party research firm conducted a study that suggests …

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