Today watching shows on TV has evolved from a world of limited options to a world of unlimited choices. The future of watching shows is OTT (over-the-top). According to research by Parks Associates, the number of households subscribing to an online video platform will cross 265 million by 2022. The global OTT subscription market is …
According to Magid Media Futures study, original and exclusive programming is the driving factor for consumers when they decide to subscribe to an over-the-top video service. Andrew Hare, VP of research for Magid, in an interview with Digital News Daily, said “The real value, not only for Netflix but for emerging players, is becoming an …
Entertainment Studios plans to introduce a direct-to-consumer global OTT subscription service called Sports.TV. According to the company, Sports.TV will combine all independent sports networks on one platform. Also, it will be available on all devices including smartphones, tablets, smart TVs, gaming consoles, personal computers, and laptops. Sports.TV will be available on all devices, including smartphones, …
