Muvi Blogs

Beyond The Buzz- Latest Insights From Muvi

No industry has reached such a level of justification with their name other than OTT, which means Over-the-top. The reason behind this is quite prominent – users can stream their favorite contents devoid of any barrier such as time, location, or purchasing value. And if the OTT service is launched using Muvi’s platform, content owners can overrule the device barrier as well because it supports multi-device channel. Check out Muvi’s complete range of streaming solutions, now!

OTT - Latest updates on OTT

Streaming Could replace TV viewing 12 January 2015

TV viewing is in danger of being replaced by video streaming services as the primary platform of long-form programming watching among Millennial audiences, according to new research. Research study shows that just 55% of Millennials aged between 13 and 34 consider TV as their primary viewing platform. In its place, streaming devices are set to dominate …

Half of Non-Pay TV US consumers have Netflix 09 January 2015

Some 36% of pay TV subscribers and 48% of non-subscribers now subscribe to Netflix, according to a US study by Leichtman Research Group. According to the ‘On-Demand TV 2014: A Nationwide Study on VOD and DVRs’ research, 36% of Netflix subscribers stream video daily and 72% do so weekly – up substantially from 2010 when the …

Canal+ Plans Pay Option for OTT 09 January 2015

French pay TV operator Canal+’s recently formed over-the-top arm, Canal OTT, is moving forwards with plans to launch new paid for on-demand services next year targeted specifically at tablet users, according to Canal OTT director Manuel Alduy. The new pay VoD services would form a third leg to the unit’s strategy alongside its free offering …

VOD Sales of $31m for Sony’s Interview 09 January 2015

Video-on-demand sales of Sony Pictures Entertainment feature film The Interview have raked in more than US$31 million since its release. The film was pulled from various cinema chains after becoming the centre of the brutal cyber attack on US studio Sony, but was subsequently released via VOD platforms and on a limited number of cinema screens. Digital …

Amazon Prepares Fall Season in UK 09 January 2015

Amazon has acquired UK SVOD rights to serial killer drama series The Fall. Endemol Shine Group sells The Fall and struck the UK streaming deal. Amazon has launched the six-episode first season of the scripted series on its Prime Instant video service today. In US, Netflix recently acquired streaming rights to the show, which was a ratings hit for …

Netflix to Drive Digital Spending in Netherlands 09 January 2015

Digital video expenditure is forecast to exceed consumer spending on packaged media in the Netherlands this year, driven by pay TV, video-on-demand and Netflix, according to research by Futuresource Consulting. According to Futuresource, digital expenditure will account for 66% of home video expenditure this year, with the overall digital video market set to grow by …

Grocers’ Digital Dreams: Sainsbury’s launching VOD 08 January 2015

UK’s number-three supermarket is preparing to turn itself in to an online movie and TV rental service, as it vies with with leader Tesco on digital devices. Sainsbury’s is contracting video tech firm Rovi to power video on demand and for download in a service due to launch later this year under its new Sainsbury’s Entertainment brand. …

Domino’s Aims To Eat in to Netflix with its Own VOD Offering 08 January 2015

When is a fast-food company also a streaming film outlet? When it offers customers both at the same time online. In UK, Domino’s has launched what it’s calling Pizza Box Office, an initiative giving online pizza orderers their choice of complementary movie streamed to PC, Mac or tablet. The initiative is designed to incentivise ecommerce orders and …

Little-Known Viewster Scores Big With Free Movies and TV Shows 08 January 2015

Zurich-based online video startup Viewster managed to break into comScore’s list of the Top 50 U.S. video properties for the first time in February, attracting more unique viewers than Sony’s Crackle and the video sites of both ABC and Fox. Viewster attracted 8.3 million unique U.S.-based viewers, who viewed close to 200 million videos on the site. …

Amazon Instant launches in Japan 08 January 2015

Japanese TV fans got one more option to get their movie fix this week: Amazon launched its Instant Video service in Japan Tuesday, according to the Hollywood Reporter. The offering has 26,000 movies and TV show episodes available for rent and purchase, but Amazon isn’t currently offering a Prime Instant-like subscription to Japanese customers. The launch …

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