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Beyond The Buzz- Latest Insights From Muvi

No industry has reached such a level of justification with their name other than OTT, which means Over-the-top. The reason behind this is quite prominent – users can stream their favorite contents devoid of any barrier such as time, location, or purchasing value. And if the OTT service is launched using Muvi’s platform, content owners can overrule the device barrier as well because it supports multi-device channel. Check out Muvi’s complete range of streaming solutions, now!

OTT - Latest updates on OTT

AT&T and Chernin Group Commit $500 Million to Take on Netflix 22 December 2014

AT&T and media investment firm The Chernin Group are putting up $500 million for creation and development of video streaming services. The companies would look “to acquire, invest in and launch” so-called over-the-top (OTT) services that provider consumers with online content. The strategic goal of this initiative will be to invest in advertising and subscription VOD channels …

‘The Sopranos’ and Other Older HBO Shows Are Coming to Amazon Prime 22 December 2014

Amazon has announced an exclusive deal to bring older HBO series to its Prime streaming service. The agreement will provide Amazon with a flood of new content in the near term as well as a steady stream of shows as they come available. In addition to providing Prime with new content to attract users, the exclusivity …

$24 Billion NBA TV Deal Highlights Demand for Live Sports 22 December 2014

The National Basketball Association has announced renewal of television rights deals with ESPN and TNT worth around $24 billion. The agreement also includes a new online service from ESPN for live, regular-season games available to people without cable subscriptions. The deal starts with 2016-17 season and runs through 2024-25. Stop earning in pennies from CPM and Ad-based …

ESPN Cements Dominance With NBA TV and Streaming Deal 19 December 2014

ESPN has acquired OTT rights that would allow the company to create an online subscription service for out-of-market NBA games. ESPN is a dominant force in cable television, but it faces increased competition from other major players. An ESPN platform for NBA games would be among the first services to offer an entirely online platform that does not …

CBS Launches Digital Subscription Service 19 December 2014

CBS, the television network has announced to roll out a digital subscription service that will feature live television and video on demand of current and previous television shows. CBS’s introduction of a digital streaming service is a major step from one of the largest television companies in the U.S. CBS is by far the largest to enter the market of streaming …

CBS Launches 24-hour Streaming News Channel 19 December 2014

CBS has launched a new 24-hour digital news network, putting it into closer competition against other networks that already have sister stations with dedicated news outlets. CBSN will stream news via the Internet, and is set to include 15 anchored hours of coverage every weekday. The coverage will be available on any Internet-connected device running from …

YouTube’s Streaming Music Service Overcomes its Last Big Barrier 19 December 2014

Google has overcome the last major barrier to launching its YouTube-based streaming music service. The Video streaming platform has struck a deal to license music from smaller record labels, ending a dispute that included threats to take down videos from acts including Adele and the Arctic Monkeys. The deal, was struck between YouTube and Merlin, a company that …

Tablets Overtake Desktops, Europe Hotspot for Online Video 18 December 2014

JW Trends of Online Video report has revealed video time watched per person is highest in Europe. Consumption patters across 6 continents were taken up for study. JW found that tablet users watched the most video per month (40 minutes), followed by desktop (30 minutes), and mobile phones (20 minutes). However, the company noted that the growing trend …

HBO Go Standalone Service to Be in Time for ‘Game of Thrones’ Premiere 18 December 2014

HBO is working to launch its new standalone streaming service in April, giving cord cutters hope that it will be ready in time for the upcoming Game of Thrones premiere. HBO has announced that his company would be launching a standalone streaming service that would not require customers to have a cable subscription. Why drive traffic …

NBC to Begin Live Streaming 18 December 2014

NBC has announced plans to begin live streaming its network shows, but cord cutters won’t have access to the new service.  The network will start streaming to mobile and desktop devices but viewers will need to provide a login tied to a cable subscription to gain access. Looking for Enterprise grade VOD & Video Streaming Platform …

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