Pay Tv - Latest updates on Pay Tv
Hulu users most likely to cut the pay-TV cord 03 August 2017
As per a research from the Diffusion Group, Hulu users are most likely to abandon traditional TV for video on demand streaming options that the service provides as compared to other subscription video-on-demand services when it comes to TV. Hulu’s … Continue reading
SVOD to rise by 85% in China 26 July 2017
According to a new research, China will account for 85% of Subscription Video on Demand (SVOD) customers and 78% of online video sector revenues in the Asia Pacific region by 2022. According to some research studies from Media Partners Asia … Continue reading
US households with Subscription Video on Demand service on the rise 26 July 2017
According to a research from Leichtman Research Group, Inc (LRG), 64% of all US households have a subcription video on demand (SVOD) service from one of the three big players namely Netflix, Amazon Prime and / or Hulu. 51% of … Continue reading
Hulu subs likely to end their linear TV service 25 July 2017
Cord-cutting is increasing for customers of OTT service Hulu , with the biggest Q1 drop in pay TV subscribers as reported by researcher M Science, according to whom, Hulu subscribers are more likely to discontinue their cable, satellite or telco TV … Continue reading
Telefonica introduces Movistar Play in Peru 24 July 2017
Movistar Play which is the streaming service of Movistar Peru is being launched by Telefonica and it includes live linear channels and a catalogue with movies, series and children’s content among other forms of content that are offered at no … Continue reading
Cord cutting – History, Current Scenario and What to expect in the future 04 July 2017
Cutting the cord or canceling your cable or satellite TV service in favor of a streaming service seems to be the trending topic these days. Cord-cutting is an actual phenomenon. It implies dumping a traditional TV subscription or cable service … Continue reading
Cord cutting scenario in Argentina 04 July 2017
Almost a quarter of pay-TV subscribers in Argentina are looking to cut the cord, according to Carrier y Asociados. This is almost the same number as around the same time last year as per the Internet y consumo audiovisual 2017 … Continue reading
US VOD subscribers usage patterns – TDG Research 30 June 2017
According to TDG research, two thirds of adults in the US watch Subscription video-on-demand (SVOD) services, however, their usage patterns vary greatly. pay-TV substituters that form a small number, spend 68% of their TV time watching SVOD which equates to … Continue reading
Consumer behavior being affected by VOD 26 June 2017
Senior Account Manager, Luca Dignam gives insights on how the increase in consumers opting for video-on-demand (VOD) is changing the viewing habits in South Africa hence making it challenging for marketers to reach their audiences. Some stats from the latest … Continue reading
Pay TV subscriber base takes a blow with YouTube, Netflix and IPTV subscriptions increasing 23 June 2017
The attraction of TV streaming services is the main reason cited by the Malta Communications Authority for a rise in faster broadband subscriptions. The pay TV sector held by telcos GO and Melita has witnessed its subscriber base shrinking by … Continue reading
