Roku - Latest updates on Roku

Large screen TV is the most preferred device to watch content 10 May 2016

According to a study by Hub Research, television is still preferred by many over other devices to watch shows. Between the ages of 16-64 having a broadband connection, it was revealed that TV was accessed for at least 5 hours … Continue reading

How can OTT platforms succeed: NAB 2016 19 April 2016

Online video experts at Monday’s NAB Show panel gave out pointers on the timing of getting into OTT. One big revelation is that knowing the audience is most important, and being flexible enough to change directions as technologies keep changing … Continue reading

Let’s PLAYBALL – says live streaming 08 April 2016

Previously when there was Manchester United vs Arsenal in the league finals, one used to mark the date on the calendar, grab a few beers and makes sure that he/she is on the coach in front of the TV by … Continue reading

Nielsen to include OTT device data 28 March 2016

Considering the popularity of OTT services, Nielsen has decided to include individual data metrics for OTT devices like Chromecast, Roku, Nintendo Wii and others. This new data analysis will show how and which shows are being accessed over each device … Continue reading

Video ads monetization up by 76% on OTT 14 March 2016

Video ad views is growing at more than 30% this year. Monetization techniques have worked the best for OTT set top boxes, dynamic ad insertion and multiscreen. Video ads dominated on OTT devices and smartphones, and ad revenues grew by … Continue reading

Set top box market will grow to $25 Billion by 2022 10 March 2016

OTT devices are on the rise. It is expected that the set top box market will cross $25 billion by 2022. Rise in set top boxes sales points to an increase in Pay TV offerings, and also indicates rise of … Continue reading

Fashionation launches its VOD Service across Web & Roku using Muvi Studio 23 February 2016

New York – Muvi, the fast growing New York based Video Streaming Platform & Fashionation a travel, lifestyle and fashion channel are happy to announce the launch of FNTV (http://www.fashionation.tv/), a free video streaming service focused on fashion, lifestyle and travel … Continue reading

Viacom invests in Roku 22 February 2016

Viacom has recently shared hands in a $45.4 million funding for Roku – the video streaming giant. Other media centric companies like Dish, Hearst, Sky, and News Corp have also invested in Roku. It has raised more than $200 million … Continue reading

Live Streaming record at Grammys 17 February 2016

The 58th Annual Grammy Awards was live streamed online by CBS. Though there were a few technical glitches, CBS claims to have record highs. Live streaming numbers increased by 247% and the number of unique users increased by 192%. CBS … Continue reading

Live streaming of sport events on the rise 16 February 2016

Live streaming of sport events is increasing in viewership every season. The Super Bowl 50 racked up 3.96 million online viewers, setting up a record of sorts. There were a few glitches in the live transmission of this because of … Continue reading