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What are the Main Cloud Computing Service Models? 19 August 2020

  Are you moving your business to the Cloud, but not sure about the service models and their critical performance parameters one should look for before opting for one? Well, we are here to help. If you’re considering moving your business to the Cloud, whether it be for launching a streaming application or an e-commerce …

Customer Intimacy: The Key to Customer Success in The COVID-19 Era 25 June 2020

  The past few months have witnessed some major shifts in the B2B Saas buying cycle – massive engagement, more click-throughs, and a hefty amount of content downloads. But despite the heavy numbers and immense participation, we seem to witness fewer conversions down the funnel. The reason behind this anomaly is, what I feel, the …

Mobile Video Streaming set to rule TV in the Future 25 July 2017

We are witnessing the transition of the TV viewing experience from simply watching traditional cable or satellite TV from your couch to streaming on-demand videos on different apps, devices, and websites. Video has been unshackled from the family room to the train stations, coffee shops, malls, departmental stores, etc. People are literally streaming videos from …

Top 5 reasons to go with a SaaS service instead of building your own OTT platform 21 July 2017

Thinking of starting your own streaming service or are you an organization that’s looking to expand into the realm of OTT Streaming Service? I am sure you would have thought about various things that go together to make an OTT service, like content, revenue models, marketing and also technology and one of the most common …

Get the lowdown on À la carte TV 27 June 2017

If you are a novice to the realm of video streaming and have bumped into the term “À la carte TV” while trying to cope with the visual clutter of the cyberspace amidst a ton of obscurities in the universe of “Over-the-top” (OTT) services and “video-on-demand” (VOD) don’t be dumbfounded because what you are about …

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