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Social Media Video Marketing: Detailed Guide 28 June 2021

  We have entered an era where viewers spend hours consuming video on Snapchat, TikTok, Instagram, YouTube, Twitter, Facebook and more.  Between 2013 and 2018, the amount of time that people spent watching videos online increased at an average rate of 32% per year. So, you can see that creating and posting videos on social …

10 Video Marketing Tips & Strategies for Your OTT Platform 20 December 2018

You’ve compiled the best ever video content library and launched your OTT platform across channels. Now What? Once you’re out and running, it’s high time you think about driving traffic to your platform that Netflix has been stealing all this time. Entertainment videos, in themselves, are content gold mines and don’t need much of a …

Facebook user to be worth more than a TV viewer soon 08 May 2017

According to an analysis conducted by Ampere, the average Facebook user will very soon be worth more than an average TV viewer. A study conducted by the research firm suggests that the average revenue per-user generated by Facebook advertising has increased six fold in North America and four-fold in Europe in the last five years. …

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