Spotify - Latest updates on Spotify

Spotify Introduces New Conversion Metrics to Measure Ad Performance 11 April 2019

Spotify, the music streaming giant with more than 207 million subscribers worldwide, launches a new analytic tool for music marketers to track the performance of ad campaigns. The tool is supposed to help artists understand the streaming conversion metrics minutely, … Continue reading

Apple Music Overtakes Spotify in terms of Paid US Subscribers 10 April 2019

Finally, Apple Music records more number of paying subscribers than Spotify in the US. As per the reports, Apple Music counted almost 28 million paying subscribers in February, while Spotify just crossed the 26 million mark. Spotify, a free ad-supported … Continue reading

Streaming Services now make almost half of Global Music Revenues 03 April 2019

According to a recent study, paid and ad-supported music streaming services now account for nearly half of all global music revenue. The 2018 financial year witnessed a 10% rise in the global music sales from 2017, leading to the overall … Continue reading

Get Hulu for Free with Spotify Premium 15 March 2019

Spotify announces the addition of Hulu in its premium subscription package, at no extra cost. However, Spotify’s premium plan, priced at $9.99 per month, has not managed to make Hulu free of commercials. The combo offer is valid for a … Continue reading

Spotify launches Music Streaming Service in India with Custom-Built Plans 27 February 2019

Despite being involved in a legal battle with Warner Music Group, Spotify launches its audio streaming service in India. Earlier this week, WMG filed a legal petition in an Indian Court to block Spotify from accessing its content catalog. Considering … Continue reading

Spotify Acquires Gimlet Media for $230 Million 26 February 2019

Spotify, the Swedish music streaming giant, expands its podcasting portfolio with the recent acquisition of Gimlet Media for $230 Million. Gimlet Media is a popular NYC-based Producer, known for its dramatic and thriller contents. As the podcasting industry is rapidly … Continue reading

Spotify to reportedly Sign a Deal with Gimlet Media worth $200 Million 04 February 2019

Spotify is planning to step into the podcast industry by purchasing Gimlet Media for more than $200 million, according to reports. If the deal goes positive, this will be the first content company acquired by the music streaming service. This … Continue reading

Integration Expansion between Spotify and Tinder 16 January 2019

Spotify and Tinder have extended their integration with a new feature of sharing songs to users. Now listeners of the music streaming giant can share small portions of their favorite songs directly to Tinder chat. Then the receiver can stream … Continue reading

Spotify & T-Series join hands to expand Music Streaming 15 January 2019

Spotify is all set to enter the music streaming market of India through the global content licensing deal with the country’s leading music and film firm T-Series. This will not only let Indian listeners stream Spotify’s music, but it will … Continue reading

Spotify’s Global User base reaches 200 million 14 January 2019

The audio streaming behemoth, Spotify, has added 20 million new users in the last 6 months. This has led the number of global monthly active users to 200 million. According to reports, Spotify had 180 million and 191 million users … Continue reading