Strategy - Latest updates on Strategy

Strategies for securing OTT video in a multiscreen world 06 April 2015

Life is not simple for provover-the-topover-the-topviders of over-the-top (OTT) video streaming platforms – whether they are pay TV operators or new pure-Internet players. Services like Netflix have proven that it’s possible to attract large audiences to Internet-delivered premium video content, but staying competitive … Continue reading

Wireless providers make OTT strategy key to future profitability, report says 02 April 2015

Despite ongoing concerns about the amount of bandwidth that over-the-top video on demand platform is taking up on wireless networks, the popularity of the medium means that carriers, including AT&T, T-Mobile US  and Verizon, are making wireless OTT a “key … Continue reading

PricewaterhouseCoopers predicts new 100 million screens for VoD in Spain, asks Telcos to buck up 26 February 2015

Connected mobile screens, over-the-top (##ott) and video-on-demand (##vod) platforms are to change the telecoms market forever, and Spain – where #telcos have already seen income reduced by 40% since 2010 – is predicted to have 100 million connected devices by … Continue reading

Strategy, not original content, will be the key to winning the OTT race, says TDG analyst 19 February 2015

Online video streaming sites from Netflix  to Amazon to Yahoo are scurrying to create original #content that will poach viewers away from their rivals. But an analyst with The Diffusion Group says that pouring money into scripted entertainment is a #strategy … Continue reading