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Time Shifted TV Viewing Is The Default 17 April 2015

According to new research from Hub Entertainment Research “Time Shifting” viewers, who have broadband and watch at least 5 hours of TV per week, time-shift more TV than they watch live. The average viewer says that 47% of the TV shows they watch are live and 53% are time-shifted. Among Millennials, time shifting is even more …

Time Shifting Has Become The Default for modern TV audience 20 March 2015

  According to the recent The Hub Entertainment Research survey, conducted among 1,210 TV viewers aged 16-74 who watch at least 5 hours of TV per week and who have broadband access at home, ad avoidance is a factor in time-shifting, but not the main one. 60% of respondents cited the convenience of watching on …

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