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34% rise in global video viewing

Online video consumption is driven by millennial consumers around the world with average global viewership up by 5 hours, 45 minutes per week according to a new research. This is according to the report from Limelight Networks “State of Online Video”. >> Viewers in India, Singapore, and the U.S spend most time watching online videos, …

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Lionsgate and Hemisphere start Spanish language streaming service in U.S

Pantaya, a Spanish OTT service broadcasting premium content for the Hispanic community in the U.S will be launched by Lionsgate and Hemisphere Media Group. This service is targeted towards the Hispanic community in the U.S and is being offered at a monthly subscription cost of US$ 5.99. Exclusive streaming of recent Pantelion (joint venture between …

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Number of U.S TV Homes with multiple SVODs continues to grow

A continued growth has been seen in Multiple subscription video-on-demand (SVOD) services in U.S TV homes. According to a recent study, 38% of TV homes subscribe to 2 or more major subscription VOD services like Netflix, Amazon and Hulu. Those that have a subscription to all three platforms have more than doubled the percentage of …

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Streaming TV apps and skinny bundles – latest data

According to comScore an increasing number of households that are outside of the U.S are streaming TV and entertainment content on an average of 49 hours each month. Half of Americans have resorted to cord-cutting and many are including OTT apps such as Netflix, Hulu or YouTube with traditional cable TV. About 54% of all …

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Streaming Enabled TV used by 56% of adults – IAB Study

In the last two years, number of people with an internet connected TV and the amount of time spent watching streamed programming has gone up. Interactive Advertising Bureau (IAB)’s findings reveal that the U.S has passed the halfway point. A study conducted by IAB “The Changing TV Experience: 2017” reveals that 56% of U.S adults …

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