USA - Latest updates on USA
Video-on-demand survey finds 65% of viewers would block ads 05 August 2016
In a survey of global users of video-on-demand platforms by Nielsen, 62% of respondents found ads on those services annoying or distracting and a further 65% said they would like to block them. Neither Netflix nor Amazon have ads on … Continue reading
Can OTT push past pay-TV subscriber totals? 01 August 2016
In a report by Barbara Kraus for Fierce Online Media, she talks about the industry going through a change as video ecosystems collide. The evolution of content distribution and the consistent growth of over-the-top (OTT) streaming generates industry predictions of … Continue reading
Facebook CEO Mark Zuckerberg says company to take video first approach 29 July 2016
Facebook CEO Mark Zuckerberg stressed the company’s commitment to video as the company announced bumper second quarter results. Zuckerberg said “we’re particularly pleased with our progress in video as we move towards a world where video is at the heart … Continue reading
Advertising-based OTT video-on-demand is driving OTT growth 28 July 2016
Advertising-based OTT video-on-demand is seeing significant growth and attracting more attention than subscription OTT video, according to Joachim Stephan, senior partner and managing director, The Boston Consulting Group. Increase in video consumption by consumers is going to non-linear online and … Continue reading
VOD service Pantaflix to launch in Europe and USA 27 July 2016
German actor Matthias Schweighöfer follows the footsteps of Netflix, Amazon and Maxdome and sets up a video-on-demand (VOD) service. Pantaflix will launch on July 28, 2016 in Europe and the USA with further territories to follow. The target is global availability. … Continue reading
Amazon to launch Amazon Prime in India this year 26 July 2016
Amazon will launch Amazon Prime in India this year, reports now suggest that the company is investing is investing $300 million in creating original video content for Prime Video. This investment would be part of the $3 billion fresh funding for … Continue reading
Poor USA homes use free to air TV, OTT video accelerating 26 July 2016
GfK’s 2016 Ownership and Trend Report shows 17% of US TV homes relying on broadcast only delivery up 2% from last year with another 6% using just OTT video from Netflix, Amazon Prime, Hulu, or YouTube who do not have … Continue reading
25% of USA households have cut the cord 15 July 2016
A quarter (25%) of all US TV households are now going without cable and satellite reception, according to GfK’s 2016 Ownership and Trend Report from The Home Technology Monitor. The survey shows that levels of broadcast-only reception and Internet-only video … Continue reading
40% UK Internet Users watch VoD Content on daily basis. 12 July 2016
As the subscriber base of SVoD services continues to grow (9 million subscriptions in the UK, 91 million subscriptions in the US), social video platform YouTube still enjoys the biggest share of viewers in the UK, whilst subscription service Netflix … Continue reading
61% of millennials subscribe to both pay TV and OTT services 08 July 2016
According to research from Parks Associates, 61% of millennials subscribe to both pay TV and OTT services, which is also higher than the national average of 52%. Approximately 20% of US broadband households cancelled at least one OTT video service in … Continue reading
