USA - Latest updates on USA

Music Streaming set to grow in Japan with Napster and Rakuten partnership 02 June 2017

Napster has been selected by Japanese e-commerce leader, Rakuten, to scale its on-demand music streaming catalog. A new partnership with Japanese internet services company Rakuten, Inc was announced by Napster today which is meant for enhancing Rakuten’s on-demand audio streaming … Continue reading

Decline in US pay-TV subscriptions 19 May 2017

A reduction of 802,000 subscriptions in the first quarter of 2017 has taken place due to an increasing number of subscribers moving away from traditional multi-channel avenues for VOD (video-on-demand) as cited by research firm Kagan. There has been 0.8% … Continue reading

Streaming Enabled TV used by 56% of adults – IAB Study 15 May 2017

In the last two years, number of people with an internet connected TV and the amount of time spent watching streamed programming has gone up. Interactive Advertising Bureau (IAB)’s findings reveal that the U.S has passed the halfway point. A … Continue reading

Amazon’s NFL Thursday Night Football streaming win accelerates its live sports strategy 11 May 2017

Amazon beat Twitter on a deal to obtain streaming rights for 10 of the NFL’s Thursday Night Football games for the 2017 season, which is indicative of how valuable the Company considers offering live sports. Amazon reportedly paid $50 million … Continue reading

Sports Illustrated to launch Video Streaming Service 09 May 2017

Sports Illustrated is expected to launch its video streaming service later this year. This is a step to capitalize on the momentum of its expanding video production unit that provides long and short-form sports programming. This follows its parent Time … Continue reading

Facebook user to be worth more than a TV viewer soon 08 May 2017

According to an analysis conducted by Ampere, the average Facebook user will very soon be worth more than an average TV viewer. A study conducted by the research firm suggests that the average revenue per-user generated by Facebook advertising has … Continue reading

Hulu and Twitter launch their respective live video streaming services 08 May 2017

Hulu’s live TV streaming service has been launched in beta in the U.S. which includes more than 50 live and on demand channels, priced at US$39.99 (€36.60) per month. Viewers that subscribe to this package also get Hulu’s existing $7.99 … Continue reading

Research – Free trials often end up to Subscription 28 April 2017

According to a research by Pask Associates, nearly one-third of OTT free trials convert to a paid subscription. More than one-fourth of U.S. broadband households trialed at least one OTT service in the previous six months. Of these users, 47% subscribed … Continue reading

Disney & ABC brings-in 160 stations to OTT 28 April 2017

Disney along with ABC Television Group has inked a deal to bring in 160 stations including those owned by Sinclair Broadcast Group, The E.W. Scripps Company, Hearst Television and TEGNA Media, for its OTT Clearinghouse initiative. The majority of stations … Continue reading

OTT revenue up by 32% & PayTV declines 26 April 2017

With several improvements in the cable sector, still overall pay television subscriptions declined in 2016 by 2 million, nearly double the numbers from the previous year while OTT services, on the other hand, is rising. According to a recent report, revenue for … Continue reading