Muvi Blogs

OTT MVOD Platforms Can Now Transform Video Consumption Data In To Viewer Delight

  Much like companies in the business of online search and social media, companies running OTT mobile video on demand (MVOD) platforms are also data intensive businesses. We sit on a stock pile of data ranging from viewership preferences of subscribers, indicative of the content that is winning their eyeballs, the device types, operating systems …