Video Streaming Services - Latest updates on Video Streaming Services
Apps Driving OTT Over Cable 19 January 2016
Cord-cutters and cord-nevers are on the rise. According to a recent Forrester study, 20 percent of adults over age 32 don’t have cable — but that number rises to 35 percent for those under 32. While the pace may be … Continue reading
Hollywood On The Offensive As EU Questions Geo-Blocks 19 January 2016
Regulators sent the companies a so-called statement of objections last year, attacking industry contracts that prevent people viewing movies and TV programs outside the country in which they are sold. Walt Disney Co., Time Warner Inc.’s Warner Brothers unit, Comcast … Continue reading
Conviva Reports Online Video Viewers Moving To Longform Videos 14 January 2016
Consumers are increasingly watching longform video on online video streaming services, with the proportion of screen time dedicated to shortform decreasing, according to new research. A report from video analytics firms Conviva concludes that 2015 was the year that premium … Continue reading
Demand For Video Streaming Services Is Up, But How? 08 January 2016
Think people have binged enough? No? Just like the rest of the world. For a fact, entertainment has grown to account for more than 70% of peak Internet traffic, up from 69% earlier this year and 64% during the first … Continue reading
The New Rovi Research Sheds Light On OTT 08 January 2016
Some 60% of people frequently stream content while travelling by car or public transport, with 29% claim to do so while at work, according to new research by Rovi. The study found that 77% of respondents subscribe to “alternative” TV … Continue reading
MAGID & TV Mogul Study Reveals Majority of US Households Have Connected TV 08 January 2016
For the first time, a majority of U.S. viewers have TV sets connected to the Internet, according to data released today by Frank N. Magid Associates and advertising software maker TubeMogul. Connected TV penetration–through gaming consoles, set-top boxes, and smart … Continue reading
Yahoo’s Streaming Service Was Doomed to Fail 07 January 2016
Entering into the world of streaming services is far from simple. The field is beyond crowded with well-established services backed by a whole lot of money, popular original programming, and exclusive licensing deals with TV and movie studios. When Yahoo! entered … Continue reading
Viewers Diverge While Platforms Converge in 2016, Says Ooyala Report 06 January 2016
Today, Ooyala steps up with its State of the Broadcast Industry 2016, in which it assuredly predicts that this year will be a lot like last year but more of it. Over-the-top video content moved to center stage in 2015, … Continue reading
How Netflix and Amazon Changed The Game In 2015 31 December 2015
This year, in lieu of the traditional Best Of Lists, we thought it would be fun to discuss how streaming platforms became the first choice for critically adored and highly anticipated content. The Mindy Project moved from Fox to Hulu; … Continue reading
Pay-TV Subs More Like To Add SVOD Than Cord Nevers 24 December 2015
With 55% of consumers not yet indicating near-term spending on new video streaming services, it’s expeceted there to be a continued growing opportunity for ad-supported video offerings, in addition to the opportunity for paid services. Continue reading
