Virtual Reality - Latest updates on Virtual Reality
AR/VR headset market to reach 100m units 22 March 2017
According to a recent data from International Data Corporation (IDC), new AR/VR device launches, expanding array of content for both consumer and enterprises, and lower price points will propel the augmented and virtual reality headset device market worldwide at a breakneck … Continue reading
VR lacks engaging content – Says a Research 21 March 2017
While the virtual reality (VR) market is poised to grow tremendously over the next several years, a recent study from the User Experience Strategies (UXS) service discovered that current VR experiences lack the type of context required for real engagement … Continue reading
VR could Replace Television – says Frost & Sullivan 09 March 2017
According to the business consulting firm Frost & Sullivan, the Virtual Reality market has a potential to “replace television” as the sector balloons in the next five years. Virtual reality is likely to have implication in both the fronts – … Continue reading
Australian VR market set to Rise 23 February 2017
Sales of virtually reality (VR) headsets are off to a strong start in Australia having sold more than 200,000 units in 2016, according to a recent study by Telsyte. According to the AR & VR market study 2017, some 216,000 … Continue reading
AR more potential than VR – says Apple 15 February 2017
In an interview with the UK newspaper, The Independent, Apple CEO Tim Cook stated that Augmented Reality (AR) is compatible to many apps as compared to Virtual Reality (VR). “I’m excited about augmented reality because unlike virtual reality which closes the world … Continue reading
Europe Grows to now 300 VR Providers 10 February 2017
According to a recent report, Europe’s virtual reality (VR) ecosystem grows to now having 300 VR provider companies. According to the Silicon Valley based The Venture Reality Fund, games are the most competitive VR space with companies such as nDreams … Continue reading
Super Bowl 2017 to stream in Ultra HD VR 08 February 2017
This year’s Super bowl, the 51st iteration of the American football championship becomes the first to get Ultra HD virtual reality (VR) coverage. FOX Sports and LiveLike teamed up to offer a virtual and interactive lounge to show the historic match between the … Continue reading
AR to be the ‘primary driver’ of VR/AR market by 2021 18 January 2017
According to a new research, mobile augmented reality (AR) could be the primary driver of the virtual reality (VR) and AR market by 2021, which is going to be worth US$108 billion (€101 billion). According to Digi-Capital’s new Augmented/Virtual Reality Report … Continue reading
NextVR to introduce Paid Live Events soon 16 January 2017
The virtual reality live streaming startup NextVR is getting ready to host paid live events soon. The company also revealed its intentions to add more subscription content. NextVR has stuck a deal with NBA to stream its live games last year … Continue reading
Immersive Video Technologies driving Enhanced Ad Engagement 11 January 2017
According to a new research, Virtual reality (VR) and other immersive technologies are driving much better user engagement for video advertising. The study was conducted for immersive technologies including mobile virtual reality (VR), augmented reality (AR) and 360° video and found … Continue reading
