VOD Content - Latest updates on VOD Content

Iflix hits a record of subscribers in first quarter of 2018 18 July 2018

Boasting a growth of 250%, Video-on-demand platform iflix has reportedly attained more than 15 million subscribers in emerging markets of the Middle East, Asia and Africa. Iflix offers 40,000 hours of content from 600 studios and content creators, as well … Continue reading

4K streaming, Augmented Reality, and other OTT trends in 2018 11 January 2018

The year 2017 bade adieu in style with the sensational $52 billion acquisition of Fox by Disney. While the entertainment industry is yet to get past the historical event, 2018 has come up with more promises, bigger expectations and not … Continue reading

Streaming services yet to meet user’s expectations: Survey 05 January 2018

According to a survey, although streaming services are flying sky high with two-thirds of consumers using a streaming service – the number of consumers who subscribe to cable, there still are numerous areas where they have to improve upon. The … Continue reading

Apple may acquire Netflix 04 January 2018

Sending shockwaves to the Over-the-Top (OTT) industry, Citi analysts have said that the iPhone maker may buy Netflix by taking advantage of the corporate tax cut in the United States. According to Citi analysts,  there is a 40% likelihood that … Continue reading

Hotstar ties up with Awesomeness for additional content 04 January 2018

Star TV’s digital streaming platform Hotstar has collaborated with American entertainment company Awesomeness to provide additional content to its subscribers. Hotstar is targeting the Gen Z audience through this content deal. Awesomeness which is the subsidiary of DreamWorks Animation offers … Continue reading

Orange signs Sony to offer 4K VOD content in Spain 05 December 2017

Orange has signed an exclusive agreement with Sony Pictures Television and is adding UHD content to its TVOD platform in Spain. With this deal, Sony premieres and over 50 classic films in 4K quality will be added to Orange Videoclub. … Continue reading

Repetitive untargeted ads not liked by many 21 March 2016

According to the recent Nielsen survey, video-on-demand services having ads are growing. But consumers aren’t exactly happy with untargeted ads. Though a majority of them are of the opinion that they would like to watch free VOD content in lieu … Continue reading

Trends in the African video streaming market 14 March 2016

Africa is a unique region for video streaming services. The interior areas of the continent lack cable TV access, while regions are getting increasingly covered by telecom internet services and this acts as a catalyst for video on demand services. … Continue reading