As per a new NATPE survey, popular VOD platforms like Netflix and Hulu will lead the way when it comes to expected growth in the number of episodic SVOD programming hitting the market. About 75% of NATPE have pinned their … Continue reading
There has recently been a shift in tone by major cable companies when they talk about their relationship with Netflix. Cable executives seem to have woken up to the fact that their licensing deals with Netflix bolster the catalog … Continue reading
Movie lovers and filmmakers alike are beneficiaries in the streaming video explosion. Consumers get access to more movies amid the competition between VOD platforms like Netflix, Amazon, Hulu and others — including niche sites such as Fandor — while those making … Continue reading
Baseball is ahead of the curve when it comes to streaming video. With the Major League Baseball season coming to a close, the league will see 20% to 25% growth in the number of subscribers for its Internet and mobile … Continue reading
It is not really hard to understand that every generation is scared of new technology to a certain extent, and there are plenty who worry that our online-focused world is the death of the sometimes communal experience of film. The … Continue reading
ABC has a love-hate relationship with video on demand: The network loves the young, affluent and highly engaged audience but hates the fact that VOD viewers can’t be fully monetized using Nielsen’s current measurement tools. VOD took center stage today … Continue reading
The Emmys this year witnessed the inception of a new premium rivalry, the one between VOD platforms Netflix and Amazon. Last year, the big guy Netflix scooped up 31 nominations while Amazon had a grand total of zero. But … Continue reading
Where the audience goes, the dollars follow. This governing principle of media advertising is working against the traditional TV industry today, as a new viewing pattern challenges the conventional ways of doing business. The most recent evidence surfaced in August, when … Continue reading
Netflix is evolving into something that more closely resembles a movie studio, as it continues to shoot and produce more original TV shows and films itself, and reduce its reliance on outside companies for content. According to reports, the video streaming … Continue reading
Last year’s breakout series “Empire” stormed back onto television Wednesday, drawing 16.2 million viewers, according to Nielsen, at a time when most other shows struggle to maintain an audience’s interest. But what the television industry wants to know is what happens over the … Continue reading