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Verizon Looks To Reinvent The TV Ads Model With Go90 29 September 2015
Verizon’s much awaited internet TV service Go90 will hit the web this week and the industry is abuzz! TV advertising won’t change much, just like it didn’t after the inception of VOD platform Netflix. The same 15 & 30 … Continue reading
Rentrak And AMC Are Jointly Developing A New Demographic Reach Metric 28 September 2015
Rentrak and AMC Networks have entered a pact to develop a new cross-platform metric that tracks incremental viewer reach. Needless to say, it’s a huge effort towards tracking audience behavior on VOD services. This pack will witness the integration … Continue reading
Cord-Cutting Trend A Boon For The Likes Of Apple & Akamai 22 September 2015
The percentage of U.S. online households that don’t pay for cable or satellite TV service rose to 18.3% in the third quarter from 14.1% a year ago and 10.9% two years ago, according to the latest survey by Robert … Continue reading
Netflix Now Accounts For 4.8% Of European Web Traffic 22 September 2015
OTT VOD Platform Netflix now accounts for 4.82% of peak downstream traffic on European fixed-line networks, up from 3.44% in autumn last year, according to Sandvine. The broadband network solutions firm’s latest ‘Global Internet Phenomena’ report for Europe and Asia-Pacific … Continue reading
5 Reasons Why You Should Definitely Meet Us At The MIPCOM 2015 21 September 2015
4,500 buyers and counting. 2,000 buyers and counting. That’s what the most coveted content marketplace is supposed to host this year. Slated to open at one of the most revered places for the film industry, MIPCOM 2015 starts 5th … Continue reading
Chicago Adds Ridiculous 9% “Cloud Tax” on Netflix and Other Streaming Services 21 September 2015
VOD Platforms like Netflix, Spotify, and Amazon Prime are revolutionizing how Americans consume media content. These wildly popular services enable ubiquitous and virtually instantaneous access to expansive catalogues of music, movies, and TV shows. Streaming is big business, and Chicago … Continue reading
Digital content opportunity to deliver $14bn revenues for operators by 2019 08 April 2015
New research from Juniper Research has found that content paid for via carrier billing will provide operators with more than $14bn in revenues over the next five years. The new research suite, ‘Digital Content Business Models: OTT & Operator Strategies … Continue reading
FICCI 2015: Can profit sharing work between OTT & cable? 27 March 2015
On the first day of FICCI-Frames 2015, the very last topic under discussion came under the dramatic nomenclature of “Clash of The Video Walled Gardens: OTT & Video Apps versus Cable & Satellite”. The idea was simple; the solution, anything … Continue reading
In Iraq, TV Ubiquitous And Internet Use Rising 23 March 2015
Amid major political transitions and conflict, Iraq remains a market dominated by TV. This is despite the attention given to ISIL’s use of Internet and VoD platforms, according to new data issued today by the Broadcasting Board of Governors … Continue reading
Canadians embrace both traditional TV and OTT streaming 23 March 2015
Nearly 60% of Canadian broadband households have at least one connected CE, including a smart TV, Blu-ray player, gaming console, connected PVR/DVR, or VoD platforms connected to the Internet, according to research from Parks Associates. The analyst’s report, Emerging Power … Continue reading
