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Explanation of terms and acronyms related to the media and broadcasting world. Updated every week!

Aggregator Platform

A digital service or software system known as an aggregator platform gathers, arranges, and distributes content from several sources into a single, cohesive end-user interface or platform. By serving as a bridge between audiences, service providers, and content producers, these platforms enable consumers to access a vast array of content without having to switch between different services.

How Aggregator Platforms Work

Aggregator platforms compile and display content from several third-party sources, such as news publications, blogs, online retailers, and video channels. They frequently obtain and present this content through content partnerships, online scraping, and application programming interfaces (APIs).

By combining several OTT (Over-The-Top) services, live TV channels, or Video on Demand (VOD) libraries into a single application or website, an aggregator platform can facilitate video streaming and media by enabling users to browse, subscribe, and stream content from various providers in a single location

Examples of Aggregator Platforms

(i)Aggregators for Video Streaming: Different video services and channels are aggregated by platforms such as Amazon Fire TV, YuppTV, and Roku.

(ii)News aggregators are websites that compile content from several publications, such as Flipboard or Google News.

(iii)E-commerce Aggregators: Websites that aggregate product listings from multiple online retailers, such as ShopClues or Google Shopping.

Benefits of Aggregator Platforms

(i)Convenient Access: Users do not need to manage multiple accounts to access a variety of content from various sources.

(ii)Content Discovery: By providing carefully chosen suggestions, they make content discovery easier.

(iii)Offer a smooth, centralized viewing or browsing experience with a unified experience.

In contemporary content delivery ecosystems, aggregator platforms are essential, especially in sectors like e-commerce, news distribution, and video streaming.

Related Terms : No related terms!
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Build vs Buy in Streaming — The True Cost, Time & Scale Reality Checklist
Build vs Buy in Streaming — The True Cost, Time & Scale Reality Checklist

‘Building a streaming platform from scratch gives more control’ is a myth. In reality ‘build’ entails engineering, infrastructure, maintenance, compliance, upgrades, scaling, etc with additional cost barriers and time restraints.

This webinar breaks down the real-world cost, time, and scalability implications of building vs buying a streaming platform, using a practical checklist approach.

The session will help businesses cut through common myths around custom development and understand why many modern streaming businesses choose SaaS platforms like Muvi One to launch faster, reduce risk, and scale globally—without hiring large tech teams.

 

Things the webinar would cover:

  1. What “building” a streaming platform actually involves today (engineering, infrastructure, maintenance, compliance, upgrades, scaling).
  2. The true cost of build vs buy, including hidden and long-term operational costs.
  3. Time-to-market realities like how long ‘buy’ vs ‘build’ realistically takes and the business impact of delayed launches.
  4. Scaling challenges across devices, geographies, and monetization models.
  5. A decision-making checklist businesses can use to assess readiness, risk, and ROI before choosing build or buy.
  6. How SaaS platforms like Muvi One enable faster, lower-risk, globally scalable streaming launches.

Upcoming Webinar

March 26

12:00 AM PST

30 Minutes
Headphone

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