Programmatic Ads
Programmatic Ads refer to the automated buying and selling of ad inventory through real-time bidding (RTB) platforms. It involves using algorithms and data to match advertisers with relevant ad opportunities in real-time auctions.
One of the most exciting and rapidly growing areas of programmatic advertising is live audio streaming. Live streaming services, such as podcasts and radio stations, are increasingly using programmatic advertising to monetize their content. This allows advertisers to target specific audiences based on their interests and demographics, and to deliver ads that are relevant and engaging. Live streaming platforms offer a unique opportunity for advertisers to reach listeners in real-time, making it a highly effective channel for campaigns targeting time-sensitive or event-based promotions.
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Upcoming Webinar
Microdrama Decoded: Unlock the Future of Short Drama Apps and How to Launch Them
Short-form storytelling is exploding—and vertical microdrama apps like ReelShort and DramaBox are leading a content revolution. As global audiences shift toward snackable, mobile-first narratives, content creators and streaming providers are racing to launch platforms that cater to this next-gen viewing trend.
In this webinar, we’ll decode the fast-rising world of microdrama streaming apps—what’s fueling their popularity, current trends, how they’re monetized, and what technical architecture makes them scale. You’ll gain actionable insights into how to build and launch your own vertical microdrama app in minutes—without writing a single line of code—using Muvi Shorts.
From ideation to monetization, we’ll walk you through the product journey, UI/UX elements, and monetization models that drive engagement and revenue in this booming segment.
Things the Webinar Will Cover:
- Market trends & audience behaviors fueling the rise of vertical microdrama content
- Key product features that define short-form drama apps like ReelShort
- Building a fully branded vertical microdrama video app using Muvi Shorts
- Monetization models: PPV, subscriptions, ads
- Tools to launch across web, mobile & smart TVs with one-click deployment
July 31
9:00 AM PST
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Please drop your query on the contact us form, and our OTT consultant will reach out to you shortly with answers.
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