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Wiki

Explanation of terms and acronyms related to the media and broadcasting world. Updated every week!

Programmatic Ads

Programmatic Ads refer to the automated buying and selling of ad inventory through real-time bidding (RTB) platforms. It involves using algorithms and data to match advertisers with relevant ad opportunities in real-time auctions.

One of the most exciting and rapidly growing areas of programmatic advertising is live audio streaming. Live streaming services, such as podcasts and radio stations, are increasingly using programmatic advertising to monetize their content. This allows advertisers to target specific audiences based on their interests and demographics, and to deliver ads that are relevant and engaging. Live streaming platforms offer a unique opportunity for advertisers to reach listeners in real-time, making it a highly effective channel for campaigns targeting time-sensitive or event-based promotions.

Related Terms : No related terms!
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Upcoming Webinar

Introducing TrueComply: Scaling Video Compliance with AI Automation
Introducing TrueComply: Scaling Video Compliance with AI Automation

Video compliance has always been a critical requirement for broadcasters—and today, OTT platforms, streaming services, and enterprise video teams face the same challenge at a much larger scale.

Every video must pass compliance checks before release. And whenever regulations or platform policies change, entire video libraries need to be revalidated. Manual reviews make this slow, expensive, and error-prone, often delaying launches and increasing operational risk.

 

This webinar introduces TrueComply, an AI-powered compliance engine that automates video reviews, validations, and required compliance edits—helping teams keep content compliant continuously and at scale.

What this Webinar will Cover:

 

  1. Why Video Compliance Is Breaking at Scale
    The limitations of manual reviews, spreadsheets, and region-by-region workflows.

  2. How AI Is Transforming Compliance Operations
    Using automation to flag risks, enforce rules, and reduce dependency on human moderation without compromising accuracy.

  3. Inside TrueComply: How It Works
    A practical demo of how TrueComply centralizes compliance management, automates checks, creates detailed reports, and scales across regions and content types.

  4. Real-World Use Cases
    How video businesses can apply AI-driven compliance to real publishing workflows.

Upcoming Webinar

February 24

12:00 AM PST

30 Minutes
Headphone

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