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Young viewers are being lured back to TV by networks

Streaming full episodes of new shows online or on apps before they are aired on TV is the step Discovery Communications and Time Warner’s Turner are taking to attract younger viewers. CBS Corp’s Showtime which is one of the premium channels has been doing this for years to attract new subscribers. However, cable networks have …

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Amazon, Facebook, Twitter, YouTube in bidding war for streaming rights of Thursday night NFL

After Twitter won the fight of streaming Thursday night NFL games last year, Amazon, Facebook and YouTube are all in the race of bidding for these rights this year. Last season twitter paid $10 million to secure the rights, was able to sell the ad inventory made available during the streams. CBS Corp. and NBCUniversal are paying a …

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