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Facebook Introduces Dynamic Ads for Video Streaming Platforms 29 April 2021
Dynamic ad insertion technology has revolutionized the concept of advertising and elevated it to a whole new level. The newest social media platform to incorporate dynamic ads is Facebook- the social media giant has added a new feature ‘Dynamic … Continue reading
Struggling to Rank Your Videos? 5 Simple Techniques to Optimize Your Video for Search 17 January 2019
Ever wondered, despite all that spending, rigorous promotions and strategizing, why your video is just not getting ranked? Well, before you start thinking that something is fishy, let me tell you that it’s not fishy, but it’s tricky. Wanna know, … Continue reading
Facebook introduces Charitable Live Streaming Tools for Gaming Streamers 29 November 2018
Social media giant, Facebook unveiled its newly-developed suite of charitable live streaming tools. With the tools, creators can run fundraisers, set and change donation goals, show their viewers a donation progress bar, and overlay donation alerts in their live streams … Continue reading
VOD service Watch to go live global 31 August 2018
After introducing its prized video streaming service Watch to group of users in United States, Facebook is rolling out the service to users worldwide. The VOD service will be available to everyone in the world and will provide content creators … Continue reading
OTT spend set to propel video and global TV spendings to $559BN by 2022 16 August 2018
According to reports, the global consumer and advertising spend on TV and video is predicted to rise to $559 billion in 2022, up from $490 billion in 2017. The revenue generated from over-the-top services such as YouTube, Facebook, iflix, iTunes, … Continue reading
How are Facebook’s video ambitions likely to impact digital video business? 08 June 2018
Anybody who is watchful of Facebook’s transition in the last few years would agree that its enthusiasm for the digital video was always existent. Facebook had registered 6 billion video views in May 2016. So, in 2018, when the social … Continue reading
Asian VOD market set for a rise 26 April 2018
According to reports, online video content will rise rapidly in Asia for the next five years. The online video is expected to rise up to 20% of total video industry revenues by 2023, up from 9% in 2017, due to … Continue reading
Live Streaming Services, Net Neutrality & What It Means For Your Customers 26 February 2018
While you read this piece of article and want to know the latest update about Net Neutrality, just for your information, 100 million people are binge-watching online videos at this moment, either by subscribing to OTT providers like Netflix, Amazon … Continue reading
Facebook’s deal with ICE hints at its own music streaming service 26 February 2018
Interesting deals gain your numbers in the stock market and shares of Facebook gaining more than 1.3% in trading hours last week re-establishes the fact. Facebook struck a deal with ICE, a pan-European online music licensing firm which was described … Continue reading
Facebook’s video platform “Watch” off to a strong start 26 January 2018
Although Netflix, Amazon, and Hulu are miles ahead of Facebook when it comes to hits on online video content, Facebook’s video platform “Watch” has already raked in good viewership, if a Morgan Stanley report is to be believed. According to … Continue reading
