Online Video On Demand - Latest updates on Online Video On Demand
Netflix Causes Disarray In TV Advertising 11 December 2015
The figures, contained in recent Television Audience Measurement (TAM) ratings from Nielsen, show sharpest viewership falls in the key advertising demographics. Continue reading
Romanians Love Surfing The Web While Watching TV 10 December 2015
The recent MEC Multiscreen Study conducted by MEC on 5,000 internet users in Poland, the Czech Republic, Hungary, Romania, and Russia shows that Internet users who are not using the web while watching TV are already a minority. Continue reading
Ovum Believes SVOD Will Not Be The End Of Pay-TV 09 December 2015
Australian subscriptions to SVOD (streaming video on demand) services like Netflix, Presto and Stan – are set for strong growth over the next five years, according to analyst firm Ovum. Continue reading
Internet Advertising Will Overtake TV Ads 08 December 2015
TV will remain, however, a powerful medium for advertisers, ZenithOptimedia said. Continue reading
More Nigerians Are Consuming Video On Mobile Than TV 08 December 2015
Nigerians are consuming more of their TV and video content on mobile devices than ever before but poor connectivity and pricey data packages are limiting even faster change. Continue reading
Cox Cable Just Released A Report That Says Only 27% Watch Live TV 08 December 2015
Cox attributes this to the “growing popularity of Hulu Plus,” but also says 53% of the time-shifted TV – people watching content that isn’t live – was from DVR and on-demand offerings. Continue reading
New Nielsen Study Reveals Effect Of Smartphones And Internet On TV 07 December 2015
The use of Internet-ready devices like smartphones has seriously cut into American’s TV-watching time, new Nielsen data shows. Continue reading
Millennials Move Towards Digital, Boomers Towards Traditional TV 07 December 2015
According to Connected Life, a study of over 60,000 internet users worldwide from global research consultancy TNS, the average Millennial with internet access spends 3.1 hours a day on their mobile devices, the equivalent of 21.7 hours every week. Continue reading
YouTube Wants To Beat Netflix & Co. At Their Own Game 04 December 2015
They’re all positioned as alternatives to the VOD services of traditional pay-TV service providers, some competitively, some complementary. Continue reading
Digitalsmiths Survey Reveals More Consumers Inching Towards Cord Cutting 03 December 2015
The survey found 43.1% of respondents were aware their pay-TV provider offers TV Everywhere, up from 41.6% a year ago. Continue reading
