Over-the-top (OTT) has taken over the TV industry big time. OTT platforms enable users to access their favorite content anywhere, anytime using the device of their choice, in fact choosing their own purchase model. Muvi helps video content owners to launch their own white-labelled OTT services across devices and platforms in a matter of few clicks. Check out Muvi’s complete range of OTT solution offerings.
According to reports, OTT content will generate revenue worth of $1.75 billion by 2022, four times the number recorded in 2018. This number is not surprising as OTT content has been gaining popularity across the globe, thanks to the cheaper subscription price and a growing demand for the high-resolution content. While there is a rise …
According to a recent study showcased by Gary Arlen on a TV technology Blog, the market is primed to watch the TV differently than the traditional means. Nearly two-third of Americans are currently using OTT and video on demand services such as Netflix and Amazon prime. Some of the reasons for people cancelling their SVOD …
