No industry has reached such a level of justification with their name other than OTT, which means Over-the-top. The reason behind this is quite prominent – users can stream their favorite contents devoid of any barrier such as time, location, or purchasing value. And if the OTT service is launched using Muvi’s platform, content owners can overrule the device barrier as well because it supports multi-device channel. Check out Muvi’s complete range of streaming solutions, now!
OTT - Latest updates on OTT
Get this straight: OTT vs IPTV 05 December 2023
We often come across the terms OTT and IPTV when talking about the video streaming industry. Don’t beat yourself up if these terms seem puzzling. We hear ya and are here to help. OTT and IPTV, both, refer to delivering … Continue reading
What Is Linear TV? The Difference Between Linear TV Vs OTT 26 July 2023
Are you a streaming business seeking clarity amidst the ever-evolving streaming landscape? Wondering about the fundamental concepts of Linear TV and OTT services? In today’s media industry, understanding the difference between these two broadcasting approaches is vital. While Linear … Continue reading
OTT Market Projection (2021 – 2026) – The United States of America 23 February 2023
The OTT market is projected to witness innovative and advanced transformation, which allow the users to access everything they prefer at a single space. More people are opting for the online mode of entertainment and as a result the … Continue reading
OTT Market Projection (2021 – 2026) – The United States of America 16 February 2023
Introduction The OTT or Over-the-top services refers to movies and shows that are delivered directly to digital users without the need of cable or else satellite television subscription. The OTT market is projected to witness innovative and advanced … Continue reading
5 Things You Need to Know to Create A Successful OTT Business 28 September 2022
OTT provides a unique opportunity to entertain audiences in their personal space. It gives the media and entertainment industry a great opening to keep their audience engaged and build a strong brand image. There are several successful stories who have … Continue reading
The Role of AI in Transforming the OTT experience 26 September 2022
AI adoption is intensifying across industries. Adoption of AI/ML by several media companies has shown growth across a wide range of digital content channels and that’s why we are witnessing the rise of several new as well as untapped … Continue reading
Joint Strategies by TELCO-OTT Partnership 17 August 2022
The collaboration between the streaming platform and telecom companies is at a turning point. The ready infrastructure from telecom providers such as networks, data, data centers, CRM, Billing systems, customer support, and more, can be leveraged to provide a great … Continue reading
OTT Marketing Strategy: How to Increase Revenue 12 October 2021
If you want to increase your OTT app downloads and revenue, you have come to the right place! This blog will give you a detailed insight about OTT marketing strategy that will help you not only forge a trustworthy … Continue reading
How to Launch your VOD Platform in 7 Steps? 27 August 2021
Accelerated by the pandemic, many organizations have adopted a video-only solution for their businesses. From launching fitness/training websites and apps to monetizing education content, businesses are now experimenting with new use cases in the VoD sector. Statista has predicted … Continue reading
What is VoD (Video on Demand) Streaming & How it Works: Detailed Guide 20 August 2021
As you are reading this blog, you are probably watching a funny cat video that just appeared on your Facebook feed. That’s VoD. People are consuming VoD content every minute, unaware of the fact that it’s VoD channel. As … Continue reading
