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Wiki

Explanation of terms and acronyms related to the media and broadcasting world. Updated every week!

Live Streaming

Live streaming is the process of broadcasting real-time, video feed or live video footage to an audience over the internet. The viewer can access the video stream on a digital screen, smartphone, tablet, laptop, or desktop computer. Live streaming requires a form of source media (e.g. an existing feed, a video camera, screen capture software, an audio interface), an encoder to digitize the content, a media publisher, and a content delivery network (CDN) to distribute as well as deliver the content.

 

To make live streaming accessible to a broad audience, many businesses and individuals rely on live streaming services. These services simplify the technical process by providing a platform where users can broadcast content seamlessly without the need for extensive hardware or software setup. Live streaming platform handle the encoding, media publishing, and content delivery through a secure CDN, ensuring that your live video reaches viewers in real time with minimal latency. By leveraging these services, content creators can focus on delivering engaging content while the platform manages the technical backend required for a smooth, high-quality streaming experience.

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Upcoming Webinar

The Future of Sports: From TV Screens to Streams
The Future of Sports: From TV Screens to Streams

From 2024’s Jake Paul vs Mike Tyson (Boxing on Netflix) attracting over 64M concurrent live viewers to 2025’s ICC Champions Trophy Final (Cricket on Disney+Hotstar) attracting over 61M concurrent live viewers, global live viewership habits are evolving fast in the sports industry & is experiencing a seismic shift—from traditional TV broadcasting to live, on-demand, multi-screen, digital streaming. 

Join Muvi for an insightful webinar that explores how sports broadcasting is being redefined in 2025 and beyond.

From fan-first content strategies, current trends, key challenges to monetization models and tech infrastructure, we’ll break down how you can thrive in this streaming-first era. Whether you’re planning to launch a direct-to-consumer sports platform or upgrade your current broadcast tech stack, this session is your roadmap to the future.

Things the Webinar Will Cover:

  • The evolution of sports broadcasting from cable to digital streaming
  • Market trends fueling the rise of sports streaming
  • FAST, SVOD, AVOD, and hybrid monetization models 
  • How to enhance fan engagement with interactive and mobile-first experiences
  • Tech stack needed for seamless and secure global delivery
  • Real-world examples of sports brands shifting to digital-first distribution
  • How Muvi enables a future-ready sports streaming infrastructure

Upcoming Webinar

September 03

9:00 AM PST

30 Minutes
Headphone

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