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Wiki

Explanation of terms and acronyms related to the media and broadcasting world. Updated every week!

Variable Bit Rate (VBR)

VBR or Variable Bit Rate is a term used in computing and telecommunications that relates to the bitrate used in video or sound encoding. VBR files differ the amount of output data per time segment contrasted with constant bitrate (CBR). While a smaller amount space is allocated to less complex segments, VBR allows a higher bitrate (Hence needs more storage space) to be allocated to the more complex segments of media files. The average of these rates can be calculated to produce an average bitrate for the file.   

VBR encoding regulates the data rate down and to the upper limit you set, depending on the data required by the compressor. This means that during a VBR encoding process the bitrate of the media file will dynamically decrease or increase based on the media files bit rate requirements. VBR produces the most favorable results even though it takes longer to encode as the quality of the media file is superior. Most commonly, VBR is used for http delivery of video content.  

Also VBR encoding, a technique that dynamically adjusts the bitrate during the encoding process, offers significant advantages for live audio streaming service. By intelligently allocating bits based on the complexity of the audio content, VBR ensures that the highest possible audio quality is delivered to listeners, even in challenging network conditions.

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Upcoming Webinar

Build vs Buy in Streaming — The True Cost, Time & Scale Reality Checklist
Build vs Buy in Streaming — The True Cost, Time & Scale Reality Checklist

‘Building a streaming platform from scratch gives more control’ is a myth. In reality ‘build’ entails engineering, infrastructure, maintenance, compliance, upgrades, scaling, etc with additional cost barriers and time restraints.

This webinar breaks down the real-world cost, time, and scalability implications of building vs buying a streaming platform, using a practical checklist approach.

The session will help businesses cut through common myths around custom development and understand why many modern streaming businesses choose SaaS platforms like Muvi One to launch faster, reduce risk, and scale globally—without hiring large tech teams.

 

Things the webinar would cover:

  1. What “building” a streaming platform actually involves today (engineering, infrastructure, maintenance, compliance, upgrades, scaling).
  2. The true cost of build vs buy, including hidden and long-term operational costs.
  3. Time-to-market realities like how long ‘buy’ vs ‘build’ realistically takes and the business impact of delayed launches.
  4. Scaling challenges across devices, geographies, and monetization models.
  5. A decision-making checklist businesses can use to assess readiness, risk, and ROI before choosing build or buy.
  6. How SaaS platforms like Muvi One enable faster, lower-risk, globally scalable streaming launches.

Upcoming Webinar

March 26

12:00 AM PST

30 Minutes
Headphone

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