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Wiki

Explanation of terms and acronyms related to the media and broadcasting world. Updated every week!

WebRTC

WebRTC stands for Web Real-Time Communications. It is a very powerful, exciting, leading-edge technology and standard.

Being a free, open-source project, it offers mobile applications and web browsers with real-time communication through simple APIs (Application Programming Interfaces). It allows video and audio communication to work inside web pages by eliminating the need to download native apps or install plugins and allowing direct peer-to-peer communication.

Supported by Opera, Mozilla, Google, Microsoft, and Apple, WebRTC is being standardized through the Internet Engineering Task Force (IETF) and the World Wide Web Consortium (W3C).

This seamless, plugin-free approach is a game-changer for live streaming services, enabling them to deliver high-quality video and audio communication directly within browsers. With WebRTC, live streaming services can provide viewers with instant, buffer-free streams, which is essential for live broadcasts, live video streaming, events, and interactive sessions. Additionally, WebRTC’s low-latency and peer-to-peer capabilities make it an ideal choice for services that prioritize real-time interaction, such as video conferencing, online gaming, and live sports streaming. This technology empowers live streaming services to meet modern demands for accessibility, reliability, and immediacy, offering a rich, user-friendly experience without additional software.

Related Terms : No related terms!
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Upcoming Webinar

Microdrama Decoded: Unlock the Future of Short Drama Apps and How to Launch Them
Microdrama Decoded: Unlock the Future of Short Drama Apps and How to Launch Them

Short-form storytelling is exploding—and vertical microdrama apps like ReelShort and DramaBox are leading a content revolution. As global audiences shift toward snackable, mobile-first narratives, content creators and streaming providers are racing to launch platforms that cater to this next-gen viewing trend.

In this webinar, we’ll decode the fast-rising world of microdrama streaming apps—what’s fueling their popularity, current trends, how they’re monetized, and what technical architecture makes them scale. You’ll gain actionable insights into how to build and launch your own vertical microdrama app in minutes—without writing a single line of code—using Muvi Shorts.

From ideation to monetization, we’ll walk you through the product journey, UI/UX elements, and monetization models that drive engagement and revenue in this booming segment.

Things the Webinar Will Cover:

  • Market trends & audience behaviors fueling the rise of vertical microdrama content
  • Key product features that define short-form drama apps like ReelShort
  • Building a fully branded vertical microdrama video app using Muvi Shorts
  • Monetization models: PPV, subscriptions, ads
  • Tools to launch across web, mobile & smart TVs with one-click deployment

 

Upcoming Webinar

July 31

9:00 AM PST

30 Minutes
Headphone

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