The $200 billion cable, satellite and television advertising markets aren’t going anywhere soon, but going OTT direct to consumers is inevitable for nearly every content provider. Studies show that more viewers are subscribing to OTT VOD services like Netflix … Continue reading
Vindicia, the leader in enterprise-class subscription billing, and Ooyala, a leading video, analytics and advertising technology provider, today released new research identifying the driving forces for over-the-top (OTT) growth in the U.S. Forty-five leading entertainment content and service providers … Continue reading
Major international brands are continuing to make their presence felt in the Nordic OTT market. Stockholm-based consultancy Mediavision says that on an average day about one-third of the Nordic population is watching streaming video on OTT TV platforms, with international … Continue reading