Almost 70% of TV consumers do not make pay video on demand purchases (PVOD) on a monthly basis, movies and other content — though there has been some improvement in this area in recent years. TV search company Digitalsmiths, … Continue reading
A new ‘Truth about Youth’ study, commissioned by UK marketing body Thinkbox, shows that TV’s popularity as a form of video consumption drops a vertiginous 16% among 16 to 24 year olds. However, young people have always watched less TV … Continue reading
Digitalsmiths, a TiVo company, has released its Q1 2015 Video Trends Report covering key topics across pay-TV, VoD, PPV, OTT, TV Everywhere, connected devices, and content discovery. Based on an analysis of survey results from over 3,140 consumers, Digitalsmiths’ … Continue reading
Cloud TV is a software platform that is suitable to be placed on smart devices such as TVs, smartphones, tablets, media boxes, and others. The software platform eliminates the need for video streaming service providers and cable operators to devise … Continue reading
AOL Platforms, a division of AOL, and MCN , have launched a programmatic private marketplace for television. The platform, launched last month, will make it easier for planners to drive campaigns against a wide portfolio of broadcast linear channels, … Continue reading
As video consumption gradually shifts to the on-demand model, it’s only natural that the advertising dollars will follow. Based on some recent VOD activity, that could also represent a bit of good news for the advertisers that are pushing … Continue reading
Despite the surge in sign-ups for video on demand streaming services, the SVOD industry faces two key challenges: low revenues per-subscriber, and the prospect that many consumers will drop out when the free trials end. That’s the cautionary view … Continue reading
HBO’s much-hyped fifth-season premiere of Game of Thrones this month was a resounding success, not just with its record-high ratings but also the distinct lack of people hurling large objects at their screens. As any devotee of full rear … Continue reading
Apple is in the process of upgrading ultra-fast Internet links among its four biggest U.S. data centers and other distribution hubs to more efficiently deliver online video on demand, music and other digital content, Bloomberg reported Monday. Reps for Apple did not … Continue reading
For The Wolfpack, a documentary film about six brothers growing up in their odd and oppressive home in New York’s Lower East Side, finding financial success may be as bewildering as the story itself. Filmmakers and distributors have more options than ever for making … Continue reading